Baozun (BZUN) Revenue & Revenue Breakdown
Baozun Revenue Highlights
Latest Revenue (Y)
$8.81B
Latest Revenue (Q)
$1.98B
Main Segment (Y)
Service
Main Geography (Y)
CHINA
Baozun Revenue by Period
Baozun Revenue by Year
| Date | Revenue | Change |
|---|---|---|
| 2023-12-31 | $8.81B | 4.90% |
| 2022-12-31 | $8.40B | -10.60% |
| 2021-12-31 | $9.40B | 6.15% |
| 2020-12-31 | $8.85B | 21.62% |
| 2019-12-31 | $7.28B | 34.96% |
| 2018-12-31 | $5.39B | 29.99% |
| 2017-12-31 | $4.15B | 22.37% |
| 2016-12-31 | $3.39B | 30.47% |
| 2015-12-31 | $2.60B | 64.00% |
| 2014-12-31 | $1.58B | 4.11% |
| 2013-12-31 | $1.52B | 59.44% |
| 2012-12-31 | $954.46M | - |
Baozun generated $8.81B in revenue during NA 2023, up 4.90% compared to the previous quarter, and up 163.40% compared to the same period a year ago.
Baozun Revenue by Quarter
| Date | Revenue | Change |
|---|---|---|
| 2024-03-31 | $1.98B | -28.80% |
| 2023-12-31 | $2.78B | 52.46% |
| 2023-09-30 | $1.82B | -21.40% |
| 2023-06-30 | $2.32B | 22.90% |
| 2023-03-31 | $1.89B | -26.06% |
| 2022-12-31 | $2.55B | 46.63% |
| 2022-09-30 | $1.74B | -17.94% |
| 2022-06-30 | $2.12B | 6.95% |
| 2022-03-31 | $1.98B | -37.47% |
| 2021-12-31 | $3.17B | 67.10% |
| 2021-09-30 | $1.90B | -17.59% |
| 2021-06-30 | $2.30B | 14.04% |
| 2021-03-31 | $2.02B | -39.63% |
| 2020-12-31 | $3.35B | 82.96% |
| 2020-09-30 | $1.83B | -15.00% |
| 2020-06-30 | $2.15B | 41.25% |
| 2020-03-31 | $1.52B | -45.27% |
| 2019-12-31 | $2.78B | 85.23% |
| 2019-09-30 | $1.50B | -11.80% |
| 2019-06-30 | $1.70B | 32.44% |
| 2019-03-31 | $1.29B | -41.56% |
| 2018-12-31 | $2.20B | 98.24% |
| 2018-09-30 | $1.11B | -4.17% |
| 2018-06-30 | $1.16B | 25.83% |
| 2018-03-31 | $921.20M | -41.15% |
| 2017-12-31 | $1.57B | 75.83% |
| 2017-09-30 | $890.24M | 0.21% |
| 2017-06-30 | $888.34M | 10.37% |
| 2017-03-31 | $804.87M | -36.75% |
| 2016-12-31 | $1.27B | 69.83% |
| 2016-09-30 | $749.29M | 6.99% |
| 2016-06-30 | $700.30M | 4.81% |
| 2016-03-31 | $668.19M | -34.24% |
| 2015-12-31 | $1.02B | 72.91% |
| 2015-09-30 | $587.62M | 13.53% |
| 2015-06-30 | $517.58M | 8.46% |
| 2015-03-31 | $477.20M | -30.07% |
| 2014-12-31 | $682.42M | 83.36% |
| 2014-09-30 | $372.17M | 42.40% |
| 2014-06-30 | $261.35M | -2.66% |
| 2014-03-31 | $268.48M | - |
Baozun generated $1.98B in revenue during Q1 2024, up -28.80% compared to the previous quarter, and up 77.54% compared to the same period a year ago.
Baozun Revenue Breakdown
Baozun Revenue Breakdown by Product
Annual Revenue by Product
| Product/Service | Dec 23 | Dec 22 | Dec 21 | Dec 20 | Dec 19 |
|---|---|---|---|---|---|
| Product | $3.36B | $2.64B | $3.87B | $3.91B | $3.42B |
| Service | $5.45B | $5.76B | - | - | - |
Baozun's latest annual revenue breakdown by segment (product or service), as of Dec 23: Service (61.90%), and Product (38.10%).
Quarterly Revenue by Product
| Product/Service | Dec 20 | Dec 18 |
|---|---|---|
| Product | $484.46M | $2.52B |
| Service | $1.09B | $2.88B |
Baozun's latest quarterly revenue breakdown by segment (product or service), as of Dec 20: Service (69.21%), and Product (30.79%).
Baozun Revenue Breakdown by Country
Annual Revenue by Country
| Country | Dec 23 |
|---|---|
| CHINA | $8.70B |
Baozun's latest annual revenue breakdown by geography, as of Dec 23: CHINA (100.00%).
Baozun Peer Comparison by Revenue
| Ticker | Company | Last Year Revenue | Last Quarter Revenue |
|---|---|---|---|
| JD | JD | $1.08T | $260.05B |
| BABA | Alibaba Group | $941.17B | $221.87B |
| PDD | PDD | $247.64B | $86.81B |
| VIPS | Vipshop | $112.86B | $27.65B |
| MELI | MercadoLibre | $14.47B | $4.59B |
| SE | Sea | $13.08B | $3.73B |
| BZUN | Baozun | $8.81B | $1.98B |
| FTCH | Farfetch | $2.32B | $572.09M |
| GLBE | Global-e Online | $569.95M | $145.87M |
| DTC | Solo Brands | $494.78M | $131.55M |
| LQDT | Liquidity Services | $314.46M | $91.45M |
| JMIA | Jumia | $186.40M | $45.31M |
BZUN Revenue FAQ
What is Baozun’s yearly revenue?
Baozun's yearly revenue for 2023 was $8.81B, representing an increase of 4.90% compared to 2022. The company's yearly revenue for 2022 was $8.4B, representing a decrease of -10.60% compared to 2021. BZUN's yearly revenue for 2021 was $9.4B, representing an increase of 6.15% compared to 2020.
What is Baozun’s quarterly revenue?
Baozun's quarterly revenue for Q1 2024 was $1.98B, a -28.80% decrease from the previous quarter (Q4 2023), and a 4.87% increase year-over-year (Q1 2023). The company's quarterly revenue for Q4 2023 was $2.78B, a 52.46% increase from the previous quarter (Q3 2023), and a 8.90% increase year-over-year (Q4 2022). BZUN's quarterly revenue for Q3 2023 was $1.82B, a -21.40% decrease from the previous quarter (Q2 2023), and a 4.73% increase year-over-year (Q3 2022).
What is Baozun’s revenue growth rate?
Baozun's revenue growth rate for the last 3 years (2021-2023) was -6.22%, and for the last 5 years (2019-2023) was 21.07%.
What are Baozun’s revenue streams?
Baozun's revenue streams in c 23 are Product, and Service. Product generated $3.36B in revenue, accounting 38.10% of the company's total revenue, up 26.96% year-over-year. Service generated $5.45B in revenue, accounting 61.90% of the company's total revenue, down -5.24% year-over-year.
What is Baozun’s main source of revenue?
For the fiscal year ending Dec 23, the largest source of revenue of Baozun was Service. This segment made a revenue of $5.45B, representing 61.90% of the company's total revenue.