AppFolio Ownership | Who Owns AppFolio?

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AppFolio Ownership Summary

AppFolio is owned by 4.45% institutional investors, 4.72% insiders, and 90.83% retail investors. Vanguard group is the largest institutional shareholder, holding 6.87% of APPF shares. iShares Core S&P Mid-Cap ETF is the top mutual fund, with 2.10% of its assets in AppFolio shares.

APPF Ownership Benchmark

Type	Name	% Inst	% Insiders	% Retail
Stock	AppFolio	4.45%	4.72%	90.83%
Sector	Technology Stocks	38.58%	12.56%	48.86%
Idea	SaaS Stocks List	49.09%	6.54%	44.38%

Institutional Shareholders

Top Institutional Shareholders by Total Shares

Holder	Shares	% Holding	Value
Vanguard group	2.50M	6.87%	$615.70M
Blackrock funding, inc. /de	2.41M	6.63%	$594.32M
Blackrock	2.16M	5.98%	$527.93M
Ashe capital management, lp	1.14M	3.13%	$249.83M
State street	696.89K	1.92%	$171.94M
Brown capital management	682.03K	1.88%	$168.27M
Aqr capital management	655.63K	1.81%	$161.76M
Fmr	597.49K	1.65%	$147.41M
Gilder gagnon howe	572.92K	1.58%	$141.35M
Kayne anderson rudnick investment management	419.52K	1.16%	$103.50M

Top Institutional Shareholders by % of Total Assets

Holder	Shares	% Assets	Value
Ashe capital management, lp	1.14M	22.34%	$249.83M
Nellore capital management	371.93K	11.99%	$91.76M
Long walk management lp	154.80K	11.03%	$34.04M
Zeno equity partners llp	129.26K	9.57%	$31.89M
Greenstone partners	111.74K	6.52%	$24.57M
Brown capital management	682.03K	3.90%	$168.27M
Ranger investment management	119.88K	1.88%	$26.36M
Oberndorf william e	3.94K	1.69%	$963.36K
Gilder gagnon howe	572.92K	1.52%	$141.35M
Atika capital management	57.30K	1.50%	$14.14M

Top Buyers

Holder	Shares	% Assets	Change
Fmr	597.49K	0.01%	536.59K
Kayne anderson rudnick investment management	419.52K	0.24%	419.52K
Norges bank	275.77K	0.01%	275.77K
Aqr capital management	655.63K	0.21%	197.70K
Blackrock funding, inc. /de	2.41M	0.01%	184.01K

Top Sellers

Holder	Shares	% Assets	Change
Lord, abbett	-	-	-459.29K
Blackrock	2.16M	0.01%	-426.20K
Morgan stanley	174.69K	0.00%	-260.18K
Driehaus capital management	-	-	-212.98K
Fred alger management	15.54K	0.02%	-169.29K

New Positions

Holder	Shares	% Assets	Change	Value
Kayne anderson rudnick investment management	419.52K	0.24%	419.52K	$103.50M
Norges bank	275.77K	0.01%	275.77K	$68.04M
Raymond james financial	122.39K	0.01%	122.39K	$30.19M
Susquehanna fundamental investments	40.10K	0.23%	40.10K	$9.81M
Caisse de depot et placement du quebec	28.15K	0.01%	28.15K	$6.95M

Sold Out

Holder	Change
Rothschild investment	-1.00
Tfc financial management	-1.00
Riggs asset managment	-2.00
Abich financial wealth management	-3.00
Td private client wealth	-5.00

Institutional Ownership Trends

Date	Holdings	Change %	Shares	Change %	Ownership	Change %	Increased Position	Change %	Decreased Position	Change %
Mar 31, 2025	14	-96.44%	1,615,800	-91.52%	4	0.16%	9	-95.57%	4	-96.95%
Dec 31, 2024	386	-1.78%	19,044,282	1.01%	52	1.95%	197	-6.19%	131	7.38%
Sep 30, 2024	389	-2.51%	18,817,388	-0.80%	51	1.89%	207	-2.82%	122	-3.17%
Jun 30, 2024	393	4.80%	18,961,240	-2.53%	52	1.78%	210	-11.02%	125	37.36%
Mar 31, 2024	375	22.95%	19,452,680	12.86%	54	2.35%	236	31.84%	91	7.06%

Top Mutual Funds Shareholders

Holder	Shares	% Holding	Change
iShares Core S&P Mid-Cap ETF	755.01K	2.10%	500.00
Vanguard Total Stock Mkt Idx Inv	667.62K	1.85%	10.32K
Vanguard US Total Market Shares ETF	664.45K	1.83%	22.48K
Vanguard Small Cap Index	521.50K	1.45%	3.09K
Vanguard Information Technology ETF	409.21K	1.14%	3.11K
Principal MidCap R5	405.48K	1.13%	133.35K
Vanguard Institutional Extnd Mkt Idx Tr	359.92K	1.00%	2.07K
Virtus KAR Small-Cap Growth I	322.55K	0.89%	322.55K
Vanguard Small Cap Growth Index Inv	290.34K	0.81%	-354.00
Principal Aligned MidCap Equity	272.13K	0.75%	172.49K

Recent Insider Transactions

Date	Name	Role	Activity	Value
Jun 06, 2025	BLISS TIMOTHY K	-	Buy	$38.13K
Jun 09, 2025	BLISS TIMOTHY K	-	Buy	$131.02K
Jun 09, 2025	BLISS TIMOTHY K	-	Buy	$953.62K
Jun 09, 2025	BLISS TIMOTHY K	-	Buy	$440.98K
Jun 06, 2025	BLISS TIMOTHY K	-	Buy	$960.02K

Insider Transactions Trends

Date	Buy	Sell
2025 Q2	10	2
2025 Q1	14	2
2024 Q4	-	46
2024 Q3	-	113
2024 Q2	-	105

APPF Ownership FAQ

Who owns the most shares of AppFolio?

AppFolio’s largest shareholders are Vanguard group (2.5M shares, 6.87%), Blackrock funding, inc. /de (2.41M shares, 6.63%), and Blackrock (2.16M shares, 5.98%). Together, they hold 19.49% of AppFolio’s total shares outstanding.

Does Blackrock own AppFolio?

Yes, BlackRock owns 5.98% of AppFolio, totaling 2.16M shares as of Jun 2024. This represents 0.01% of BlackRock's total assets, with a market value of 527.93M$. In the last quarter, BlackRock decreased its holdings by -426K shares, a -16.49% change.

Who is AppFolio’s biggest shareholder by percentage of total assets invested?

Ashe capital management, lp is AppFolio’s biggest shareholder by percentage of total assets invested, with 22.34% of its assets in 1.14M AppFolio shares, valued at 249.83M$.

Who is the top mutual fund holder of AppFolio shares?

iShares Core S&P Mid-Cap ETF is the top mutual fund holder of AppFolio shares, with 2.10% of its total shares outstanding invested in 755.01K AppFolio shares.

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