Asana Ownership | Who Owns Asana?
Asana Ownership Summary
Asana is owned by 30.67% institutional investors, 46.01% insiders, and 23.32% retail investors. Vanguard group is the largest institutional shareholder, holding 4.43% of ASAN shares. SMDS Global AI Equity Mother is the top mutual fund, with 1.92% of its assets in Asana shares.
ASAN Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | Asana | 30.67% | 46.01% | 23.32% |
| Sector | Technology Stocks | 143.99% | 12.56% | -56.55% |
| Idea | SaaS Stocks List | 73.64% | 6.57% | 19.79% |
Institutional Shareholders
Top Institutional Shareholders by Total Shares
| Holder | Shares | % Holding | Value |
|---|---|---|---|
| Vanguard group | 10.18M | 4.43% | $206.37M |
| Blackrock funding, inc. /de | 8.70M | 3.71% | $117.48M |
| Blackrock | 6.98M | 3.07% | $97.67M |
| Voya investment management | 4.92M | 2.08% | $65.78M |
| Arrowstreet capital, limited partnership | 4.16M | 1.77% | $56.17M |
| State street | 2.58M | 1.12% | $52.21M |
| Goldman sachs group | 2.48M | 1.08% | $50.31M |
| Morgan stanley | 2.30M | 1.01% | $32.15M |
| Acadian asset management | 2.02M | 0.86% | $27.26M |
| Geode capital management | 1.86M | 0.81% | $37.70M |
Top Institutional Shareholders by % of Total Assets
| Holder | Shares | % Assets | Value |
|---|---|---|---|
| Whetstone capital advisors | 381.72K | 1.46% | $5.15M |
| Formula growth | 200.00K | 1.02% | $2.70M |
| Hussman strategic advisors | 147.00K | 0.45% | $1.98M |
| Source financial advisors | 86.54K | 0.37% | $1.21M |
| Dgs capital management | 62.02K | 0.31% | $1.26M |
| Yorktown management & research | 19.80K | 0.26% | $267.30K |
| Paragon capital management | 94.15K | 0.24% | $1.26M |
| Catalyst private wealth | 39.98K | 0.23% | $534.13K |
| Nebula research & development | 184.11K | 0.21% | $2.49M |
| Acorn financial advisory services inc /adv | 62.29K | 0.21% | $1.26M |
Top Buyers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Arrowstreet capital, limited partnership | 4.16M | 0.04% | 2.13M |
| D. e. shaw | 1.47M | 0.02% | 1.20M |
| Millennium management | 1.14M | 0.01% | 1.11M |
| Marshall wace, llp | 1.29M | 0.02% | 1.10M |
| Two sigma investments, lp | 1.41M | 0.06% | 1.04M |
Top Sellers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Champlain investment partners | - | - | -4.00M |
| Gilder gagnon howe | 95.24K | 0.01% | -1.88M |
| J. goldman & co lp | - | - | -1.22M |
| Voloridge investment management | 875.48K | 0.04% | -1.21M |
| Paradice investment management | - | - | -1.10M |
New Positions
| Holder | Shares | % Assets | Change | Value |
|---|---|---|---|---|
| Freestone grove partners lp | 344.23K | 0.04% | 344.23K | $4.65M |
| Norges bank | 227.79K | 0.00% | 227.79K | $4.62M |
| Nebula research & development | 184.11K | 0.21% | 184.11K | $2.49M |
| Hussman strategic advisors | 147.00K | 0.45% | 147.00K | $1.98M |
| Jacobs levy equity management | 144.88K | 0.01% | 144.88K | $2.03M |
Sold Out
| Holder | Change |
|---|---|
| Atwood & palmer | -2.00 |
| Baldwin brothers llc/ma | -8.00 |
| Rise advisors | -10.00 |
| Financial gravity asset management | -15.00 |
| Nelson, van denburg & campbell wealth management group | -16.00 |
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Jun 30, 2025 | 252 | 0.40% | 72,030,709 | 3.71% | 30 | 3.40% | 125 | -10.07% | 72 | 28.57% |
| Mar 31, 2025 | 248 | -6.42% | 69,412,499 | -2.92% | 29 | 3.09% | 137 | -2.14% | 56 | -8.20% |
| Dec 31, 2024 | 261 | 16.00% | 71,394,353 | 22.47% | 31 | 4.82% | 138 | 38.00% | 60 | -10.45% |
| Sep 30, 2024 | 223 | -5.51% | 58,219,268 | -7.85% | 25 | 3.27% | 100 | -17.36% | 66 | 13.79% |
| Jun 30, 2024 | 232 | -1.28% | 63,161,466 | 7.53% | 27 | 4.06% | 120 | 31.87% | 55 | -26.67% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| SMDS Global AI Equity Mother | 4.38M | 1.92% | 4.38M |
| Vanguard Total Stock Mkt Idx Inv | 2.99M | 1.27% | -66.37K |
| Allianz Global Artfcl Intlgc W EUR | 2.97M | 1.26% | -763.80K |
| Vanguard US Total Market Shares ETF | 2.84M | 1.22% | - |
| Champlain Small Company Fund, LLC | 2.57M | 1.13% | -1.18K |
| Vanguard Small Cap Index | 2.27M | 0.96% | -14.34K |
| iShares Russell 2000 ETF | 2.26M | 0.95% | - |
| Vanguard Information Technology ETF | 2.11M | 0.90% | 21.52K |
| Champlain Small Company Adv | 1.63M | 0.71% | -30.00K |
| Vanguard Small Cap Growth Index Inv | 1.29M | 0.55% | -488.00 |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Oct 21, 2025 | Rosenstein Justin | - | Sell | $6.87M |
| Oct 10, 2025 | Rosenstein Justin | - | Sell | $218.58K |
| Oct 09, 2025 | Rosenstein Justin | - | Sell | $18.27M |
| Oct 08, 2025 | Rosenstein Justin | - | Sell | $6.86M |
| Sep 23, 2025 | Parekh Sonalee Elizabeth | Chief Financial Officer | Sell | $911.62K |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2025 Q4 | - | 4 |
| 2025 Q3 | 29 | 14 |
| 2025 Q2 | 13 | 4 |
| 2025 Q1 | 10 | 19 |
| 2024 Q4 | - | 3 |
ASAN Ownership FAQ
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