Alphabet Ownership | Who Owns Alphabet?

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Alphabet Ownership Summary

Alphabet is owned by 25.62% institutional investors, 6.68% insiders, and 67.71% retail investors. Vanguard group is the largest institutional shareholder, holding 3.49% of GOOG shares. Vanguard US Total Market Shares ETF is the top mutual fund, with 1.23% of its assets in Alphabet shares.

GOOG Ownership Benchmark

Type	Name	% Inst	% Insiders	% Retail
Stock	Alphabet	25.62%	6.68%	67.71%
Sector	Communication Services Stocks	31.15%	18.07%	50.78%
Industry	Internet Content & Information Stocks	29.59%	21.05%	49.36%
Idea	MAMMA Stocks List	56.97%	3.49%	39.54%
Idea	MATANA Stocks List	55.23%	5.40%	39.38%

Institutional Shareholders

Top Institutional Shareholders by Total Shares

Holder	Shares	% Holding	Value
Vanguard group	421.01M	3.49%	$132.11B
Blackrock funding, inc. /de	369.92M	3.06%	$130.70B
Blackrock	355.33M	2.86%	$65.17B
Vanguard capital management	306.94M	2.54%	$108.45B
State street	190.92M	1.58%	$67.46B
Jpmorgan chase	137.83M	1.14%	$48.42B
Fmr	121.96M	1.01%	$43.09B
Geode capital management	114.78M	0.95%	$40.38B
Norges bank	74.79M	0.62%	$26.43B
Morgan stanley	72.43M	0.60%	$25.59B

Top Institutional Shareholders by % of Total Assets

Holder	Shares	% Assets	Value
Davies financial advisors	40.00	100.00%	$14.13K
True blue (bvi)	383.33K	54.67%	$135.44M
Ivy lane capital management	85.00K	43.50%	$30.03M
Steginsky capital	689.32K	36.56%	$243.56M
Palo alto wealth advisors	401.69K	34.14%	$117.19M
Graham	982.25K	32.04%	$347.06M
Virtu financial	2.76M	30.72%	$975.91M
Farley capital	107.83K	29.91%	$38.10M
Noked israel	691.42K	25.19%	$244.30M
Deuterium capital management	61.81K	23.90%	$22.08M

Top Buyers

Holder	Shares	% Assets	Change
Norges bank	74.79M	2.63%	74.79M
Sixth street partners management company	32.62M	1.53%	32.62M
Invesco	66.09M	1.85%	24.75M
Berkshire hathaway	27.19M	3.21%	23.60M
Jpmorgan chase	137.83M	2.68%	18.02M

Top Sellers

Holder	Shares	% Assets	Change
Price t rowe associates inc /md/	59.26M	2.10%	-8.59M
Pershing square capital management	311.73K	0.65%	-5.85M
Apg asset management	-	-	-4.99M
Barclays	8.62M	0.58%	-4.86M
Capital investors	42.04M	3.07%	-3.79M

New Positions

Holder	Shares	% Assets	Change	Value
Norges bank	74.79M	2.63%	74.79M	$26.43B
Sixth street partners management company	32.62M	1.53%	32.62M	$11.53B
Axa investment managers	2.84M	1.86%	2.84M	$689.65M
Temasek (private)	2.00M	1.90%	2.00M	$706.66M
Madison investment advisors	1.35M	2.91%	1.35M	$257.77M

Sold Out

Holder	Change
Eq wealth advisors	-2.00
Spurstone advisory services	-15.00
Davidson capital management	-20.00
Accordant advisory group	-25.00
Mendota financial group	-40.00

Institutional Ownership Trends

Date	Holdings	Change %	Shares	Change %	Ownership	Change %	Increased Position	Change %	Decreased Position	Change %
Mar 31, 2026	5,129	-2.86%	3,092,576,687	-11.55%	25	3.05%	2,041	-12.18%	2,350	2.80%
Dec 31, 2025	4,457	-6.46%	2,561,978,498	-17.29%	21	3.25%	1,895	-9.16%	2,009	1.57%
Sep 30, 2025	4,557	0.20%	3,064,850,426	-2.58%	25	3.75%	1,995	-3.62%	1,889	3.17%
Jun 30, 2025	3,762	-15.46%	2,198,293,409	-30.08%	18	2.72%	1,730	-10.32%	1,550	-18.38%
Mar 31, 2025	4,378	-4.26%	3,169,756,730	-1.57%	26	3.81%	1,891	-13.26%	1,874	9.72%

Top Mutual Funds Shareholders

Holder	Shares	% Holding	Change
Vanguard US Total Market Shares ETF	150.42M	1.23%	-672.33K
Vanguard Total Stock Mkt Idx Inv	148.30M	1.22%	1.28M
Vanguard Morn Total Stk Mkt Idx Investor	148.30M	1.21%	1.28M
Vanguard 500 Index Investor	122.77M	1.01%	338.27K
iShares Core S&P 500 ETF	63.77M	0.52%	101.64K
Fidelity 500 Index	60.63M	0.50%	784.18K
SPDR® S&P 500 ETF	58.80M	0.48%	-1.28M
State Street® SPDR® S&P 500® ETF	58.34M	0.48%	49.30K
SPDR® S&P 500® ETF Trust	57.25M	0.47%	-300.02K
SPDR® S&P 500® ETF	56.70M	0.47%	697.52K

Recent Insider Transactions

Date	Name	Role	Activity	Value
Jul 30, 2026	ARNOLD FRANCES	-	Sell	$27.34K
Jul 29, 2026	Saraci Marsida	VP, Chief Accounting Officer	Sell	$149.61K
Jun 29, 2026	WALKER JOHN KENT	President, Global Affairs, CLO	Sell	$318.44K
Jun 29, 2026	WALKER JOHN KENT	President, Global Affairs, CLO	Sell	$180.57K
Jun 29, 2026	WALKER JOHN KENT	President, Global Affairs, CLO	Sell	$262.34K

Insider Transactions Trends

Date	Buy	Sell
2027 Q1	-	-
2026 Q1	-	33
2025 Q4	-	102
2025 Q3	-	64
2025 Q2	-	58

GOOG Ownership FAQ

Who Owns Alphabet?

Alphabet shareholders are primarily institutional investors at 25.62%, followed by 6.68% insiders and 67.70% retail investors. The average institutional ownership in Alphabet's industry, Internet Content & Information Stocks , is 29.59%, which Alphabet falls below.

Who owns the most shares of Alphabet?

Alphabet’s largest shareholders are Vanguard group (421.01M shares, 3.49%), Blackrock funding, inc. /de (369.92M shares, 3.06%), and Blackrock (355.33M shares, 2.86%). Together, they hold 9.41% of Alphabet’s total shares outstanding.

Does Blackrock own Alphabet?

Yes, BlackRock owns 2.86% of Alphabet, totaling 355.33M shares as of Jun 2024. This represents 1.48% of BlackRock's total assets, with a market value of 65.17B$. In the last quarter, BlackRock decreased its holdings by -42.079K shares, a -0.01% change.

Who is Alphabet’s biggest shareholder by percentage of total assets invested?

Davies financial advisors is Alphabet’s biggest shareholder by percentage of total assets invested, with 100.00% of its assets in 40 Alphabet shares, valued at 14.13K$.

Who is the top mutual fund holder of Alphabet shares?

Vanguard US Total Market Shares ETF is the top mutual fund holder of Alphabet shares, with 1.23% of its total shares outstanding invested in 150.42M Alphabet shares.

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