Mattel (MAT) Revenue & Revenue Breakdown

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Mattel Revenue Highlights

Latest Revenue (Y)

$5.35B

Latest Revenue (Q)

$1.74B

Main Segment (Y)

International Segment

Main Geography (Y)

North America Segment

Mattel Revenue by Period

Mattel Revenue by Year

Date	Revenue	Change
2025-12-31	$5.35B	-0.59%
2024-12-31	$5.38B	-1.13%
2023-12-31	$5.44B	0.12%
2022-12-31	$5.43B	-0.42%
2021-12-31	$5.46B	18.95%
2020-12-31	$4.59B	1.86%
2019-12-31	$4.50B	-0.23%
2018-12-31	$4.51B	-7.51%
2017-12-31	$4.88B	-10.48%
2016-12-31	$5.45B	-4.37%
2015-12-31	$5.70B	-5.33%
2014-12-31	$6.02B	-7.11%
2013-12-31	$6.48B	1.00%
2012-12-31	$6.42B	2.47%
2011-12-31	$6.27B	7.00%
2010-12-31	$5.86B	7.83%
2009-12-31	$5.43B	-8.23%
2008-12-31	$5.92B	-0.87%
2007-12-31	$5.97B	5.66%
2006-12-31	$5.65B	9.10%
2005-12-31	$5.18B	1.49%
2004-12-31	$5.10B	2.88%
2003-12-31	$4.96B	1.53%
2002-12-31	$4.89B	4.21%
2001-12-31	$4.69B	2.68%
2000-12-31	$4.57B	-0.65%
1999-12-31	$4.60B	-2.19%
1998-12-31	$4.70B	-13.88%
1997-12-31	$5.46B	20.29%
1996-12-31	$4.54B	24.64%
1995-12-31	$3.64B	13.54%
1994-12-31	$3.21B	18.51%
1993-12-31	$2.70B	-

Mattel generated $5.35B in revenue during NA 2025, up -0.59% compared to the previous quarter, and up 116.55% compared to the same period a year ago.

Mattel Revenue by Quarter

Date	Revenue	Change
2025-09-30	$1.74B	70.44%
2025-06-30	$1.02B	23.22%
2025-03-31	$826.63M	-49.79%
2024-12-31	$1.65B	-10.71%
2024-09-30	$1.84B	70.77%
2024-06-30	$1.08B	33.38%
2024-03-31	$809.51M	-50.05%
2023-12-31	$1.62B	-15.54%
2023-09-30	$1.92B	76.49%
2023-06-30	$1.09B	33.46%
2023-03-31	$814.58M	-41.90%
2022-12-31	$1.40B	-20.15%
2022-09-30	$1.76B	42.09%
2022-06-30	$1.24B	18.67%
2022-03-31	$1.04B	-41.99%
2021-12-31	$1.79B	1.85%
2021-09-30	$1.76B	71.70%
2021-06-30	$1.03B	17.41%
2021-03-31	$874.19M	-46.23%
2020-12-31	$1.63B	-0.65%
2020-09-30	$1.64B	123.52%
2020-06-30	$732.14M	23.24%
2020-03-31	$594.07M	-59.69%
2019-12-31	$1.47B	-0.53%
2019-09-30	$1.48B	72.26%
2019-06-30	$860.06M	24.78%
2019-03-31	$689.25M	-54.78%
2018-12-31	$1.52B	6.04%
2018-09-30	$1.44B	70.97%
2018-06-30	$840.75M	18.69%
2018-03-31	$708.37M	-56.03%
2017-12-31	$1.61B	3.20%
2017-09-30	$1.56B	60.18%
2017-06-30	$974.50M	32.48%
2017-03-31	$735.60M	-59.90%
2016-12-31	$1.83B	2.16%
2016-09-30	$1.80B	87.57%
2016-06-30	$957.30M	10.11%
2016-03-31	$869.40M	-56.52%
2015-12-31	$2.00B	11.59%
2015-09-30	$1.79B	81.35%
2015-06-30	$988.15M	7.09%
2015-03-31	$922.75M	-53.72%
2014-12-31	$1.99B	-1.36%
2014-09-30	$2.02B	90.30%
2014-06-30	$1.06B	12.27%
2014-03-31	$946.18M	-55.23%
2013-12-31	$2.11B	-4.25%
2013-09-30	$2.21B	88.77%
2013-06-30	$1.17B	17.43%
2013-03-31	$995.61M	-55.87%
2012-12-31	$2.26B	8.57%
2012-09-30	$2.08B	79.32%
2012-06-30	$1.16B	24.80%
2012-03-31	$928.45M	-56.89%
2011-12-31	$2.15B	7.75%
2011-09-30	$2.00B	72.06%
2011-06-30	$1.16B	22.04%
2011-03-31	$951.86M	-55.20%
2010-12-31	$2.12B	15.90%
2010-09-30	$1.83B	79.98%
2010-06-30	$1.02B	15.73%
2010-03-31	$880.08M	-54.99%
2009-12-31	$1.96B	9.11%
2009-09-30	$1.79B	99.50%
2009-06-30	$898.20M	14.33%
2009-03-31	$785.65M	-59.50%
2008-12-31	$1.94B	-0.33%
2008-09-30	$1.95B	74.96%
2008-06-30	$1.11B	21.01%
2008-03-31	$919.30M	-

Mattel generated $1.74B in revenue during Q3 2025, up 70.44% compared to the previous quarter, and up 160.78% compared to the same period a year ago.

Mattel Revenue Breakdown

Mattel Revenue Breakdown by Product

Annual Revenue by Product

Product/Service	Dec 25	Dec 24	Dec 23	Dec 22	Dec 21
International Segment	$2.35B	$2.21B	$2.23B	-	-
International	-	-	-	$2.22B	$2.22B

Mattel's latest annual revenue breakdown by segment (product or service), as of Dec 25: International Segment (100.00%).

Quarterly Revenue by Product

Product/Service	Dec 25	Sep 25	Jun 25	Mar 25	Dec 24	Sep 24	Jun 24	Mar 24	Dec 23	Sep 23	Jun 23	Mar 23	Sep 22	Jun 22	Mar 22	Sep 21	Jun 21	Mar 21	Sep 20	Jun 20
International Segment	$1.08B	$757.88M	$507.77M	$335.26M	$670.89M	$735.62M	$473.25M	$331.72M	$652.15M	$771.83M	$462.71M	$344.09M	$704.64M	$476.40M	$403.84M	$673.29M	$424.90M	$349.35M	-	-
Other	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$585.74M	$302.51M
Toy Vehicles	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$369.39M	$158.68M
Infant/Toddler/Preschool	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$404.06M	$199.82M
Dolls	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$690.47M	$261.02M
Action Figures/Building Sets/Games	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$354.49M	$195.03M
Barbie	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$532.23M	$199.31M
Fisher-Price and Thomas & Friends	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$387.65M	$176.26M
Hot Wheels	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$312.79M	$136.48M

Mattel's latest quarterly revenue breakdown by segment (product or service), as of Dec 25: International Segment (100.00%).

Mattel Revenue Breakdown by Country

Annual Revenue by Country

Country	Dec 25	Dec 24	Dec 23	Dec 22	Dec 21
EMEA	$1.34B	-	-	-	-
Asia Pacific	$401.89M	-	-	-	-
UNITED STATES	$2.85B	$3.04B	$3.07B	-	-
North America Segment	$3.00B	$3.17B	$3.00B	-	-
Latin America	$602.54M	-	-	-	-
International Segment	$2.35B	$2.21B	-	-	-
American Girl Segment	-	-	$207.22M	-	-

Mattel's latest annual revenue breakdown by geography, as of Dec 25: North America Segment (28.46%), UNITED STATES (27.03%), International Segment (22.25%), EMEA (12.73%), Latin America (5.71%), and Asia Pacific (3.81%).

Quarterly Revenue by Country

Country	Dec 25	Sep 25	Jun 25	Mar 25	Dec 24	Sep 24	Jun 24	Mar 24	Dec 23	Sep 23	Jun 23	Mar 23	Dec 22	Sep 22	Jun 22	Mar 22	Dec 21	Sep 21	Jun 21	Mar 21
International Segment	$745.64M	$757.88M	$507.77M	$335.26M	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
North America Segment	$1.02B	$978.09M	$510.80M	$491.37M	$975.51M	$1.11B	$606.48M	$477.79M	$865.01M	$1.10B	$596.82M	$437.01M	$657.08M	$1.00B	$726.50M	$602.12M	$890.78M	$1.04B	$560.83M	$479.66M
American Girl Segment	-	-	-	-	-	-	-	-	$103.53M	$42.58M	$27.63M	$33.47M	$49.01M	$32.79M	$35.34M	$51.99M	$40.64M	$45.18M	-	-

Mattel's latest quarterly revenue breakdown by geography, as of Dec 25: North America Segment (57.79%), and International Segment (42.21%).

Mattel Peer Comparison by Revenue

Ticker	Company	Last Year Revenue	Last Quarter Revenue
KMX	CarMax	$26.35B	$5.79B
LEA	Lear	$23.26B	$5.68B
MNSO	MINISO Group	$11.47B	$3.84B
TMHC	Taylor Morrison Home	$8.12B	$2.10B
URBN	Urban Outfitters	$5.55B	$1.53B
MAT	Mattel	$5.35B	$1.74B
LNW	Light & Wonder	$3.31B	$841.00M
LTH	Life Time Group	$3.00B	$782.65M
GOLF	Acushnet	$2.56B	$2.08T
BOOT	Boot Barn	$1.91B	$705.64M
WH	Wyndham Hotels & Resorts	$1.43B	$382.00M

MAT Revenue FAQ

What is Mattel’s yearly revenue?

Mattel's yearly revenue for 2025 was $5.35B, representing a decrease of -0.59% compared to 2024. The company's yearly revenue for 2024 was $5.38B, representing a decrease of -1.13% compared to 2023. MAT's yearly revenue for 2023 was $5.44B, representing an increase of 0.12% compared to 2022.

What is Mattel’s quarterly revenue?

Mattel's quarterly revenue for Q3 2025 was $1.74B, a 70.44% increase from the previous quarter (Q2 2025), and a -5.85% decrease year-over-year (Q3 2024). The company's quarterly revenue for Q2 2025 was $1.02B, a 23.22% increase from the previous quarter (Q1 2025), and a -5.66% decrease year-over-year (Q2 2024). MAT's quarterly revenue for Q1 2025 was $826.63M, a -49.79% decrease from the previous quarter (Q4 2024), and a 2.11% increase year-over-year (Q1 2024).

What is Mattel’s revenue growth rate?

Mattel's revenue growth rate for the last 3 years (2023-2025) was -1.72%, and for the last 5 years (2021-2025) was -2.02%.

What are Mattel’s revenue streams?

Mattel's revenue streams in c 25 are International Segment

What is Mattel’s main source of revenue?

For the fiscal year ending Dec 25, the largest source of revenue of Mattel was International Segment. This segment made a revenue of $2.35B, representing 100.00% of the company's total revenue.