Roku Ownership | Who Owns Roku?
Roku Ownership Summary
Roku is owned by 42.10% institutional investors, 0.61% insiders, and 57.29% retail investors. Fmr is the largest institutional shareholder, holding 13.14% of ROKU shares. Fidelity Advisor Growth Opps M is the top mutual fund, with 4.89% of its assets in Roku shares.
ROKU Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | Roku | 42.10% | 0.61% | 57.29% |
| Sector | Communication Services Stocks | 28.49% | 16.18% | 55.33% |
| Industry | Entertainment Stocks | 25.42% | 18.84% | 55.75% |
Institutional Shareholders
Top Institutional Shareholders by Total Shares
| Holder | Shares | % Holding | Value |
|---|---|---|---|
| Fmr | 19.30M | 13.14% | $1.93B |
| Vanguard group | 12.99M | 8.84% | $1.41B |
| Blackrock | 7.89M | 5.49% | $472.88M |
| Blackrock funding, inc. /de | 6.94M | 4.73% | $753.25M |
| Ark investment management | 5.88M | 4.01% | $638.11M |
| Sumitomo mitsui trust | 2.97M | 2.02% | $322.13M |
| Nikko asset management americas | 2.94M | 2.00% | $318.80M |
| Geode capital management | 2.46M | 1.68% | $267.39M |
| State street | 2.22M | 1.51% | $240.44B |
| Two sigma investments, lp | 2.17M | 1.48% | $217.60M |
Top Institutional Shareholders by % of Total Assets
| Holder | Shares | % Assets | Value |
|---|---|---|---|
| Empirical capital management | 264.66K | 18.87% | $28.71M |
| Firsthand capital management | 75.00K | 12.61% | $7.51M |
| Kessler investment group | 116.44K | 5.32% | $12.63M |
| Ark investment management | 5.88M | 4.24% | $638.11M |
| Tremblant capital group | 382.39K | 3.95% | $38.29M |
| Nikko asset management americas | 2.94M | 3.68% | $318.80M |
| Beck bode | 195.98K | 3.54% | $21.26M |
| West tower group | 13.45K | 3.29% | $1.46M |
| Atlas venture advisors | 57.71K | 3.27% | $6.26M |
| Katamaran capital llp | 27.55K | 2.26% | $2.99M |
Top Buyers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Two sigma investments, lp | 2.17M | 0.32% | 1.83M |
| Two sigma advisers, lp | 1.58M | 0.32% | 1.55M |
| Holocene advisors, lp | 1.65M | 0.38% | 1.29M |
| Balyasny asset management | 956.30K | 0.13% | 918.21K |
| Norges bank | 855.45K | 0.01% | 855.45K |
Top Sellers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Baillie gifford | - | - | -2.49M |
| Tableaux | - | - | -1.89M |
| Ark investment management | 5.88M | 4.24% | -1.47M |
| Cadian capital management, lp | - | - | -955.88K |
| Millennium management | 160.46K | 0.01% | -931.74K |
New Positions
| Holder | Shares | % Assets | Change | Value |
|---|---|---|---|---|
| Norges bank | 855.45K | 0.01% | 855.45K | $92.81M |
| Artisan partners limited partnership | 555.87K | 0.08% | 555.87K | $55.66M |
| Tudor investment corp et al | 232.75K | 0.04% | 232.75K | $23.30M |
| Agf management | 150.03K | 0.07% | 150.03K | $15.02M |
| Zacks investment management | 119.11K | 0.10% | 119.11K | $11.93M |
Sold Out
| Holder | Change |
|---|---|
| Mendota financial group | -1.00 |
| Hollencrest capital management | -2.00 |
| Central trust | -2.00 |
| Synergy asset management | -2.00 |
| Transce3nd | -2.00 |
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Dec 31, 2025 | 504 | -25.77% | 61,825,594 | -44.39% | 42 | 0.73% | 255 | -24.56% | 119 | -28.31% |
| Sep 30, 2025 | 647 | 5.72% | 108,911,051 | 2.77% | 74 | 1.42% | 322 | 15.00% | 157 | -17.80% |
| Jun 30, 2025 | 612 | -4.97% | 110,759,430 | 1.44% | 75 | 1.35% | 276 | -8.91% | 194 | 13.45% |
| Mar 31, 2025 | 640 | 3.39% | 109,241,334 | 1.66% | 74 | 1.36% | 302 | 8.24% | 172 | 1.18% |
| Dec 31, 2024 | 592 | -1.50% | 106,929,246 | 1.31% | 73 | 1.39% | 266 | 12.24% | 162 | -17.77% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| Fidelity Advisor Growth Opps M | 7.20M | 4.89% | -196.90K |
| Vanguard Total Stock Mkt Idx Inv | 4.11M | 2.79% | 9.04K |
| Vanguard US Total Market Shares ETF | 4.01M | 2.75% | 3.04K |
| ARK Disruptive Innovation Full Composite | 3.76M | 2.55% | -1.05M |
| ARK Innovation ETF | 3.33M | 2.26% | 50.52K |
| Vanguard Small Cap Index | 2.96M | 2.01% | -383.00 |
| Nikko AM ARK Disruptive Innovation A USD | 2.01M | 1.37% | -67.81K |
| Fidelity Global Innovators Cl F | 1.93M | 1.31% | 1.16K |
| Nikko Glob Digital Transform Equity MF | 1.74M | 1.19% | 199.03K |
| Vanguard Small Cap Growth Index Inv | 1.65M | 1.12% | -27.66K |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Mar 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $1.12M |
| Mar 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $1.47M |
| Mar 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $1.63M |
| Mar 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $694.64K |
| Mar 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $71.22K |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2026 Q1 | - | 34 |
| 2025 Q4 | - | 49 |
| 2025 Q3 | - | 27 |
| 2025 Q2 | - | 11 |
| 2025 Q1 | 1 | 24 |
ROKU Ownership FAQ
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