Roku Ownership | Who Owns Roku?


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Roku Ownership Summary


Roku is owned by 42.10% institutional investors, 0.61% insiders, and 57.29% retail investors. Fmr is the largest institutional shareholder, holding 13.14% of ROKU shares. Fidelity Advisor Growth Opps M is the top mutual fund, with 5.29% of its assets in Roku shares.

ROKU Ownership Benchmark


TypeName% Inst% Insiders% Retail
StockRoku42.10%0.61%57.29%
SectorCommunication Services Stocks 26.03%16.24%57.73%
IndustryEntertainment Stocks 26.32%18.84%54.85%

Institutional Shareholders


Top Institutional Shareholders by Total Shares

HolderShares% HoldingValue
Fmr19.30M13.14%$1.93B
Vanguard group12.99M8.84%$1.41B
Blackrock7.89M5.49%$472.88M
Blackrock funding, inc. /de6.94M4.73%$753.25M
Ark investment management5.88M4.01%$638.11M
Nikko asset management americas2.94M2.00%$318.80M
Geode capital management2.46M1.68%$267.39M
State street2.22M1.51%$240.44B
Two sigma investments, lp2.17M1.48%$217.60M
Acadian asset management2.17M1.48%$235.46M

Top Institutional Shareholders by % of Total Assets

HolderShares% AssetsValue
Empirical capital management264.66K18.87%$28.71M
Firsthand capital management75.00K12.61%$7.51M
Ark investment management5.88M4.24%$638.11M
Tremblant capital group382.39K3.95%$38.29M
West tower group12.95K3.82%$1.23M
Nikko asset management americas2.94M3.68%$318.80M
Beck bode195.98K3.54%$21.26M
Atlas venture advisors57.71K3.27%$6.26M
Katamaran capital llp27.55K2.26%$2.99M
Duquesne family office822.43K2.03%$82.35M

Top Buyers

HolderShares% AssetsChange
Two sigma investments, lp2.17M0.32%1.83M
Two sigma advisers, lp1.58M0.32%1.55M
Holocene advisors, lp1.65M0.38%1.29M
Balyasny asset management956.30K0.13%918.21K
Norges bank855.45K0.01%855.45K

Top Sellers

HolderShares% AssetsChange
Baillie gifford---2.49M
Tableaux---1.89M
Ark investment management5.88M4.24%-1.47M
Sumitomo mitsui trust1.87M0.11%-1.09M
Cadian capital management, lp---955.88K

New Positions

HolderShares% AssetsChangeValue
Norges bank855.45K0.01%855.45K$92.81M
Artisan partners limited partnership555.87K0.08%555.87K$55.66M
Tudor investment corp et al232.75K0.04%232.75K$23.30M
Agf management150.03K0.07%150.03K$15.02M
Zacks investment management119.11K0.10%119.11K$11.93M

Sold Out

HolderChange
Murphy & mullick capital management-1.00
Mendota financial group-1.00
Hollencrest capital management-2.00
Synergy asset management-2.00
Central trust-2.00

Institutional Ownership Trends


DateHoldingsChange %SharesChange %OwnershipChange %Increased PositionChange %Decreased PositionChange %
Dec 31, 2025504-25.77%61,825,594-44.39%420.73%255-24.56%119-28.31%
Sep 30, 20256475.72%108,911,0512.77%741.42%32215.00%157-17.80%
Jun 30, 2025612-4.97%110,759,4301.44%751.35%276-8.91%19413.45%
Mar 31, 20256403.39%109,241,3341.66%741.36%3028.24%1721.18%
Dec 31, 2024592-1.50%106,929,2461.31%731.39%26612.24%162-17.77%

Top Mutual Funds Shareholders


HolderShares% HoldingChange
Fidelity Advisor Growth Opps M7.81M5.29%601.00K
Vanguard Total Stock Mkt Idx Inv4.17M2.83%28.99K
Vanguard US Total Market Shares ETF4.01M2.75%3.04K
Vanguard Small Cap Index3.02M2.05%47.87K
ARK Innovation ETF2.52M1.71%-4.27K
ARK Disruptive Innovation Full Composite2.52M1.71%-1.24M
Nikko AM ARK Disruptive Innovation A USD2.01M1.37%-67.81K
Nikko Glob Digital Transform Equity MF1.74M1.19%199.03K
Vanguard Small Cap Growth Index Inv1.69M1.15%40.00K
Vanguard Institutional Extnd Mkt Idx Tr1.46M0.99%36.21K

Recent Insider Transactions


DateNameRoleActivityValue
Apr 17, 2026Collier Charles President, Roku MediaSell$23.67M
Apr 16, 2026Wood Anthony J. CEO and Chairman BODSell$2.75M
Apr 16, 2026Collier Charles President, Roku MediaSell$377.99K
Apr 15, 2026Jedda Dan CFO & COOSell$749.00K
Apr 10, 2026Wood Anthony J. CEO and Chairman BODSell$1.40M

Insider Transactions Trends


DateBuySell
2026 Q2-13
2026 Q1-42
2025 Q4-49
2025 Q3-27
2025 Q2-11

ROKU Ownership FAQ


Who Owns Roku?

Roku shareholders are primarily institutional investors at 42.10%, followed by 0.61% insiders and 57.29% retail investors. The average institutional ownership in Roku's industry, Entertainment Stocks , is 26.32%, which Roku exceeds.

Who owns the most shares of Roku?

Roku’s largest shareholders are Fmr (19.3M shares, 13.14%), Vanguard group (12.99M shares, 8.84%), and Blackrock (7.89M shares, 5.49%). Together, they hold 27.47% of Roku’s total shares outstanding.

Does Blackrock own Roku?

Yes, BlackRock owns 5.49% of Roku, totaling 7.89M shares as of Jun 2024. This represents 0.01% of BlackRock's total assets, with a market value of 472.88M$. In the last quarter, BlackRock increased its holdings by 620.78K shares, a 8.54% change.

Who is Roku’s biggest shareholder by percentage of total assets invested?

Empirical capital management is Roku’s biggest shareholder by percentage of total assets invested, with 18.87% of its assets in 264.66K Roku shares, valued at 28.71M$.

Who is the top mutual fund holder of Roku shares?

Fidelity Advisor Growth Opps M is the top mutual fund holder of Roku shares, with 5.29% of its total shares outstanding invested in 7.81M Roku shares.

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