Roku Ownership | Who Owns Roku?

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Roku Ownership Summary

Roku is owned by 76.61% institutional investors, 0.62% insiders, and 22.76% retail investors. Fmr is the largest institutional shareholder, holding 11.56% of ROKU shares. Fidelity Advisor Growth Opps M is the top mutual fund, with 4.66% of its assets in Roku shares.

ROKU Ownership Benchmark

Type	Name	% Inst	% Insiders	% Retail
Stock	Roku	76.61%	0.62%	22.76%
Sector	Communication Services Stocks	31.25%	18.14%	50.61%
Industry	Entertainment Stocks	28.31%	16.88%	54.82%

Institutional Shareholders

Top Institutional Shareholders by Total Shares

Holder	Shares	% Holding	Value
Fmr	17.01M	11.56%	$1.61B
Vanguard group	12.99M	8.84%	$1.41B
Blackrock	7.89M	5.49%	$472.88M
Blackrock funding, inc. /de	7.43M	5.05%	$702.68M
Ark investment management	3.82M	2.60%	$361.49M
Geode capital management	2.78M	1.89%	$263.50M
Acadian asset management	2.52M	1.71%	$238.51M
Schroder investment management group	2.31M	1.57%	$218.38M
State street	2.26M	1.54%	$214.10M
Arrowstreet capital, limited partnership	2.04M	1.39%	$192.87M

Top Institutional Shareholders by % of Total Assets

Holder	Shares	% Assets	Value
Empirical capital management	443.36K	16.74%	$61.25M
Firsthand capital management	70.00K	14.13%	$6.62M
Atlas venture advisors	57.71K	5.56%	$7.97M
Alua capital management lp	474.20K	3.95%	$44.87M
West tower group	12.95K	3.82%	$1.23M
Crawford fund management	202.80K	3.69%	$19.19M
Beck bode	194.57K	3.12%	$18.41M
Tremblant capital group	961.22K	2.93%	$90.95M
Ark investment management	3.82M	2.81%	$361.49M
Nikko asset management americas	1.85M	2.47%	$174.92M

Top Buyers

Holder	Shares	% Assets	Change
Fmr	17.01M	0.08%	3.33M
Schroder investment management group	2.31M	0.18%	2.31M
Two sigma advisers, lp	1.58M	0.32%	1.55M
Arrowstreet capital, limited partnership	2.04M	0.10%	1.42M
Norges bank	855.45K	0.01%	855.45K

Top Sellers

Holder	Shares	% Assets	Change
Baillie gifford	-	-	-2.49M
Ark investment management	3.82M	2.81%	-2.06M
Tableaux	-	-	-1.89M
Balyasny asset management	228.59K	0.03%	-1.39M
Sumitomo mitsui trust	626.98K	0.05%	-1.25M

New Positions

Holder	Shares	% Assets	Change	Value
Schroder investment management group	2.31M	0.18%	2.31M	$218.38M
Norges bank	855.45K	0.01%	855.45K	$92.81M
Vanguard fiduciary trust	815.02K	0.02%	815.02K	$77.12M
Alua capital management lp	474.20K	3.95%	474.20K	$44.87M
Junto capital management lp	402.63K	0.80%	402.63K	$38.10M

Sold Out

Holder	Change
Lmr partners llp	-1.00
Murphy & mullick capital management	-1.00
Mendota financial group	-1.00
Toth financial advisory	-1.00
Ross\johnson & associates	-1.00

Institutional Ownership Trends

Date	Holdings	Change %	Shares	Change %	Ownership	Change %	Increased Position	Change %	Decreased Position	Change %
Mar 31, 2026	727	-5.58%	112,738,548	1.39%	76	1.36%	366	-6.87%	208	11.23%
Dec 31, 2025	504	-25.77%	61,825,594	-44.39%	42	0.73%	255	-24.56%	119	-28.31%
Sep 30, 2025	647	5.72%	108,911,051	2.77%	74	1.42%	322	15.00%	157	-17.80%
Jun 30, 2025	612	-4.97%	110,759,430	1.44%	75	1.35%	276	-8.91%	194	13.45%
Mar 31, 2025	640	3.39%	109,241,334	1.66%	74	1.36%	302	8.24%	172	1.18%

Top Mutual Funds Shareholders

Holder	Shares	% Holding	Change
Fidelity Advisor Growth Opps M	6.91M	4.66%	-466.30K
iShares Core S&P Mid-Cap ETF	4.47M	3.01%	-24.17K
Vanguard Total Stock Mkt Idx Inv	4.16M	2.81%	1.53K
Vanguard US Total Market Shares ETF	4.01M	2.75%	3.04K
Vanguard Small Cap Index	3.01M	2.03%	940.00
ARK Disruptive Innovation Full Composite	2.52M	1.71%	-1.24M
ARK Innovation ETF	2.33M	1.58%	51.25K
Nikko AM ARK Disruptive Innovation A USD	2.01M	1.37%	-67.81K
Nikko Glob Digital Transform Equity MF	1.74M	1.19%	199.03K
Vanguard Small Cap Growth Index Inv	1.74M	1.17%	45.35K

Recent Insider Transactions

Date	Name	Role	Activity	Value
Jul 15, 2026	Jedda Dan	CFO & COO	Sell	$993.30K
Jul 06, 2026	Collier Charles	President, Roku Media	Sell	$1.29M
Jul 06, 2026	Collier Charles	President, Roku Media	Sell	$1.29M
Jul 06, 2026	Collier Charles	President, Roku Media	Sell	$175.27K
Jul 01, 2026	HUNT NEIL D	-	Sell	$22.08K

Insider Transactions Trends

Date	Buy	Sell
2026 Q3	-	8
2026 Q2	-	61
2026 Q1	-	42
2025 Q4	-	49
2025 Q3	-	27

ROKU Ownership FAQ

Who Owns Roku?

Roku shareholders are primarily institutional investors at 76.61%, followed by 0.62% insiders and 22.77% retail investors. The average institutional ownership in Roku's industry, Entertainment Stocks , is 28.31%, which Roku exceeds.

Who owns the most shares of Roku?

Roku’s largest shareholders are Fmr (17.01M shares, 11.56%), Vanguard group (12.99M shares, 8.84%), and Blackrock (7.89M shares, 5.49%). Together, they hold 25.89% of Roku’s total shares outstanding.

Does Blackrock own Roku?

Yes, BlackRock owns 5.49% of Roku, totaling 7.89M shares as of Jun 2024. This represents 0.01% of BlackRock's total assets, with a market value of 472.88M$. In the last quarter, BlackRock increased its holdings by 620.78K shares, a 8.54% change.

Who is Roku’s biggest shareholder by percentage of total assets invested?

Empirical capital management is Roku’s biggest shareholder by percentage of total assets invested, with 16.74% of its assets in 443.36K Roku shares, valued at 61.25M$.

Who is the top mutual fund holder of Roku shares?

Fidelity Advisor Growth Opps M is the top mutual fund holder of Roku shares, with 4.66% of its total shares outstanding invested in 6.91M Roku shares.

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