Roku Ownership | Who Owns Roku?
Roku Ownership Summary
Roku is owned by 76.61% institutional investors, 0.62% insiders, and 22.76% retail investors. Fmr is the largest institutional shareholder, holding 11.56% of ROKU shares. Fidelity Advisor Growth Opps M is the top mutual fund, with 5.24% of its assets in Roku shares.
ROKU Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | Roku | 76.61% | 0.62% | 22.76% |
| Sector | Communication Services Stocks | 28.85% | 18.19% | 52.95% |
| Industry | Entertainment Stocks | 29.37% | 18.93% | 51.70% |
Institutional Shareholders
Top Institutional Shareholders by Total Shares
| Holder | Shares | % Holding | Value |
|---|---|---|---|
| Fmr | 17.01M | 11.56% | $1.61B |
| Vanguard group | 12.99M | 8.84% | $1.41B |
| Blackrock | 7.89M | 5.49% | $472.88M |
| Blackrock funding, inc. /de | 7.43M | 5.05% | $702.68M |
| Ark investment management | 3.82M | 2.60% | $361.49M |
| Geode capital management | 2.78M | 1.89% | $263.50M |
| Acadian asset management | 2.52M | 1.71% | $238.51M |
| Schroder investment management group | 2.31M | 1.57% | $218.38M |
| State street | 2.26M | 1.54% | $214.10M |
| Arrowstreet capital, limited partnership | 2.04M | 1.39% | $192.87M |
Top Institutional Shareholders by % of Total Assets
| Holder | Shares | % Assets | Value |
|---|---|---|---|
| Empirical capital management | 345.66K | 19.59% | $32.71M |
| Firsthand capital management | 70.00K | 14.13% | $6.62M |
| Atlas venture advisors | 57.71K | 4.49% | $5.46M |
| Katamaran capital llp | 52.55K | 4.00% | $4.97M |
| Alua capital management lp | 474.20K | 3.95% | $44.87M |
| West tower group | 12.95K | 3.82% | $1.23M |
| Crawford fund management | 202.80K | 3.69% | $19.19M |
| Beck bode | 194.57K | 3.12% | $18.41M |
| Tremblant capital group | 961.22K | 2.93% | $90.95M |
| Ark investment management | 3.82M | 2.81% | $361.49M |
Top Buyers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Fmr | 17.01M | 0.08% | 3.33M |
| Schroder investment management group | 2.31M | 0.18% | 2.31M |
| Two sigma advisers, lp | 1.58M | 0.32% | 1.55M |
| Arrowstreet capital, limited partnership | 2.04M | 0.10% | 1.42M |
| Norges bank | 855.45K | 0.01% | 855.45K |
Top Sellers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Baillie gifford | - | - | -2.49M |
| Ark investment management | 3.82M | 2.81% | -2.06M |
| Tableaux | - | - | -1.89M |
| Balyasny asset management | 228.59K | 0.03% | -1.39M |
| Sumitomo mitsui trust | 1.87M | 0.11% | -1.09M |
New Positions
| Holder | Shares | % Assets | Change | Value |
|---|---|---|---|---|
| Schroder investment management group | 2.31M | 0.18% | 2.31M | $218.38M |
| Norges bank | 855.45K | 0.01% | 855.45K | $92.81M |
| Vanguard fiduciary trust | 815.02K | 0.02% | 815.02K | $77.12M |
| Alua capital management lp | 474.20K | 3.95% | 474.20K | $44.87M |
| Junto capital management lp | 402.63K | 0.80% | 402.63K | $38.10M |
Sold Out
| Holder | Change |
|---|---|
| Murphy & mullick capital management | -1.00 |
| Ross\johnson & associates | -1.00 |
| Mendota financial group | -1.00 |
| Lmr partners llp | -1.00 |
| Hollencrest capital management | -2.00 |
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Mar 31, 2026 | 727 | -5.58% | 112,738,548 | 1.39% | 76 | 1.36% | 366 | -6.87% | 208 | 11.23% |
| Dec 31, 2025 | 504 | -25.77% | 61,825,594 | -44.39% | 42 | 0.73% | 255 | -24.56% | 119 | -28.31% |
| Sep 30, 2025 | 647 | 5.72% | 108,911,051 | 2.77% | 74 | 1.42% | 322 | 15.00% | 157 | -17.80% |
| Jun 30, 2025 | 612 | -4.97% | 110,759,430 | 1.44% | 75 | 1.35% | 276 | -8.91% | 194 | 13.45% |
| Mar 31, 2025 | 640 | 3.39% | 109,241,334 | 1.66% | 74 | 1.36% | 302 | 8.24% | 172 | 1.18% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| Fidelity Advisor Growth Opps M | 7.75M | 5.24% | -59.30K |
| Vanguard Total Stock Mkt Idx Inv | 4.18M | 2.83% | 10.17K |
| Vanguard US Total Market Shares ETF | 4.01M | 2.75% | 3.04K |
| Vanguard Small Cap Index | 3.01M | 2.04% | -6.90K |
| ARK Disruptive Innovation Full Composite | 2.52M | 1.71% | -1.24M |
| ARK Innovation ETF | 2.41M | 1.63% | -175.75K |
| Nikko AM ARK Disruptive Innovation A USD | 2.01M | 1.37% | -67.81K |
| Nikko Glob Digital Transform Equity MF | 1.74M | 1.19% | 199.03K |
| Vanguard Small Cap Growth Index Inv | 1.69M | 1.14% | -281.00 |
| Vanguard Institutional Extnd Mkt Idx Tr | 1.48M | 1.00% | 14.96K |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Jun 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $599.81K |
| Jun 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $468.66K |
| Jun 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $569.60K |
| Jun 10, 2026 | Wood Anthony J. | CEO and Chairman BOD | Sell | $495.83K |
| Jun 04, 2026 | Collier Charles | President, Roku Media | Sell | $110.82K |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2026 Q2 | - | 57 |
| 2026 Q1 | - | 42 |
| 2025 Q4 | - | 49 |
| 2025 Q3 | - | 27 |
| 2025 Q2 | - | 11 |
ROKU Ownership FAQ
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