Saga Communications (SGA) Revenue & Revenue Breakdown

OverviewOwnership Financials Chart Transcripts

Saga Communications Revenue Highlights

Latest Revenue (Y)

$107.11M

Latest Revenue (Q)

$26.40M

Main Segment (Y)

Broadcast Advertising Revenue, net

Saga Communications Revenue by Period

Saga Communications Revenue by Year

Date	Revenue	Change
2025-12-31	$107.11M	-5.14%
2024-12-31	$112.92M	0.13%
2023-12-31	$112.77M	-1.85%
2022-12-31	$114.89M	6.05%
2021-12-31	$108.34M	13.08%
2020-12-31	$95.81M	-22.15%
2019-12-31	$123.07M	-1.41%
2018-12-31	$124.83M	5.65%
2017-12-31	$118.15M	-17.14%
2016-12-31	$142.59M	7.33%
2015-12-31	$132.86M	-0.85%
2014-12-31	$134.00M	3.49%
2013-12-31	$129.48M	-0.60%
2012-12-31	$130.26M	2.33%
2011-12-31	$127.30M	-0.41%
2010-12-31	$127.82M	5.81%
2009-12-31	$120.80M	-13.69%
2008-12-31	$139.96M	-2.82%
2007-12-31	$144.02M	0.75%
2006-12-31	$142.95M	1.53%
2005-12-31	$140.79M	4.56%
2004-12-31	$134.64M	11.00%
2003-12-31	$121.30M	5.68%
2002-12-31	$114.78M	10.41%
2001-12-31	$103.96M	2.17%
2000-12-31	$101.75M	13.05%
1999-12-31	$90.00M	18.58%
1998-12-31	$75.90M	14.48%
1997-12-31	$66.30M	17.97%
1996-12-31	$56.20M	13.08%
1995-12-31	$49.70M	11.94%
1994-12-31	$44.40M	28.32%
1993-12-31	$34.60M	-

Saga Communications generated $107.11M in revenue during NA 2025, up -5.14% compared to the previous quarter, and up 111.79% compared to the same period a year ago.

Saga Communications Revenue by Quarter

Date	Revenue	Change
2026-06-30	$26.40M	15.46%
2026-03-31	$22.87M	-13.73%
2025-12-31	$26.50M	-5.90%
2025-09-30	$28.17M	-0.22%
2025-06-30	$28.23M	16.59%
2025-03-31	$24.21M	-22.88%
2024-12-31	$31.39M	11.65%
2024-09-30	$28.12M	-2.17%
2024-06-30	$28.74M	13.63%
2024-03-31	$25.29M	-13.21%
2023-12-31	$29.14M	-0.01%
2023-09-30	$29.15M	-0.09%
2023-06-30	$29.18M	15.30%
2023-03-31	$25.30M	-16.00%
2022-12-31	$30.13M	0.48%
2022-09-30	$29.98M	0.53%
2022-06-30	$29.82M	19.44%
2022-03-31	$24.97M	-14.35%
2021-12-31	$29.15M	1.06%
2021-09-30	$28.84M	2.85%
2021-06-30	$28.05M	25.76%
2021-03-31	$22.30M	-22.44%
2020-12-31	$28.75M	19.09%
2020-09-30	$24.14M	43.15%
2020-06-30	$16.87M	-35.26%
2020-03-31	$26.05M	-18.06%
2019-12-31	$31.79M	1.65%
2019-09-30	$31.27M	-2.85%
2019-06-30	$32.19M	15.73%
2019-03-31	$27.82M	-15.55%
2018-12-31	$32.94M	4.08%
2018-09-30	$31.65M	-1.82%
2018-06-30	$32.23M	15.08%
2018-03-31	$28.01M	-10.98%
2017-12-31	$31.46M	3.95%
2017-09-30	$30.27M	0.03%
2017-06-30	$30.26M	-3.66%
2017-03-31	$31.41M	-15.77%
2016-12-31	$37.29M	3.24%
2016-09-30	$36.12M	-0.88%
2016-06-30	$36.44M	11.28%
2016-03-31	$32.74M	-8.04%
2015-12-31	$35.61M	5.25%
2015-09-30	$33.83M	-1.53%
2015-06-30	$34.36M	18.23%
2015-03-31	$29.06M	-20.10%
2014-12-31	$36.37M	5.81%
2014-09-30	$34.37M	1.60%
2014-06-30	$33.83M	14.98%
2014-03-31	$29.42M	-12.85%
2013-12-31	$33.76M	2.52%
2013-09-30	$32.93M	-2.67%
2013-06-30	$33.83M	16.84%
2013-03-31	$28.96M	-18.53%
2012-12-31	$35.54M	9.66%
2012-09-30	$32.41M	-1.75%
2012-06-30	$32.99M	10.20%
2012-03-31	$29.93M	-9.04%
2011-12-31	$32.91M	1.28%
2011-09-30	$32.49M	-2.08%
2011-06-30	$33.18M	15.59%
2011-03-31	$28.71M	-15.89%
2010-12-31	$34.13M	4.03%
2010-09-30	$32.81M	-0.23%
2010-06-30	$32.89M	17.51%
2010-03-31	$27.99M	-11.95%
2009-12-31	$31.78M	1.70%
2009-09-30	$31.25M	-1.21%
2009-06-30	$31.64M	21.10%
2009-03-31	$26.12M	-25.12%
2008-12-31	$34.89M	-3.60%
2008-09-30	$36.19M	-3.08%
2008-06-30	$37.34M	18.43%
2008-03-31	$31.53M	-15.92%
2007-12-31	$37.50M	3.54%
2007-09-30	$36.22M	-

Saga Communications generated $26.40M in revenue during Q2 2026, up 15.46% compared to the previous quarter, and up 109.05% compared to the same period a year ago.

Saga Communications Revenue Breakdown

Saga Communications Revenue Breakdown by Product

Annual Revenue by Product

Product/Service	Dec 25	Dec 24	Dec 23	Dec 22	Dec 21
Other Revenue	$8.59M	$8.96M	$8.92M	$8.27M	$6.43M
Broadcast Advertising Revenue, net	$81.58M	-	-	-	-
Digital Advertising Revenue	$16.95M	$14.22M	$9.62M	$7.91M	$6.34M
Broadcast Advertising Revenue, Net	-	$89.74M	$94.23M	$98.71M	$95.57M

Saga Communications's latest annual revenue breakdown by segment (product or service), as of Dec 25: Broadcast Advertising Revenue, net (76.16%), Digital Advertising Revenue (15.82%), and Other Revenue (8.02%).

Quarterly Revenue by Product

Product/Service	Jun 26	Mar 26	Dec 25	Sep 25	Jun 25	Mar 25	Dec 24	Sep 24	Mar 24	Dec 23	Jun 23	Mar 23	Dec 22	Sep 22	Jun 22	Mar 22	Dec 21	Sep 21	Jun 21	Mar 21
Digital Advertising Revenue	$5.26M	$4.37M	$4.34M	$4.55M	$4.56M	$3.50M	$8.91M	$2.86M	$2.45M	$5.24M	$2.47M	$1.91M	$1.79M	$2.14M	$2.23M	$1.75M	$1.72M	$1.98M	$1.64M	$1.00M
Other Revenue	$1.57M	$1.52M	$1.93M	$2.75M	$2.04M	$1.86M	$4.48M	$2.74M	$1.73M	$4.68M	$2.32M	$1.93M	$2.15M	$2.34M	$2.15M	$1.63M	$1.78M	$1.89M	$1.47M	$1.29M
Broadcast Advertising Revenue, net	$19.57M	$16.97M	$20.23M	$20.86M	$21.63M	$18.85M	-	-	-	-	-	-	-	-	-	-	-	-	-	-
Broadcast Advertising Revenue, Net	-	-	-	-	-	-	$46.74M	$22.52M	$20.48M	$48.38M	$24.38M	$21.47M	$26.19M	$25.50M	$25.44M	$21.59M	$25.65M	$24.97M	$24.94M	-
Broadcast Advertising Revenue Net	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$20.01M

Saga Communications's latest quarterly revenue breakdown by segment (product or service), as of Jun 26: Broadcast Advertising Revenue, net (74.14%), Digital Advertising Revenue (19.92%), and Other Revenue (5.94%).

Saga Communications Peer Comparison by Revenue

Ticker	Company	Last Year Revenue	Last Quarter Revenue
CCG	Cheche Group	$3.30B	$787.14M
SEAT	Vivid Seats	$570.78M	$129.86M
KORE	KORE Group	$285.94M	$65.82M
MDIA	MediaCo	$133.34M	$33.97M
SGA	Saga Communications	$107.11M	$26.40M
TZOO	Travelzoo	$91.72M	$23.21M
ILLR	Triller Group	$45.55M	$9.94M
MCHX	Marchex	$45.42M	$11.00M
IZEA	IZEA Worldwide	$31.24M	$5.81M
FNGR	FingerMotion	$24.13M	$650.09K

SGA Revenue FAQ

What is Saga Communications’s yearly revenue?

Saga Communications's yearly revenue for 2025 was $107.11M, representing a decrease of -5.14% compared to 2024. The company's yearly revenue for 2024 was $112.92M, representing an increase of 0.13% compared to 2023. SGA's yearly revenue for 2023 was $112.77M, representing a decrease of -1.85% compared to 2022.

What is Saga Communications’s quarterly revenue?

Saga Communications's quarterly revenue for Q2 2026 was $26.4M, a 15.46% increase from the previous quarter (Q1 2026), and a -6.47% decrease year-over-year (Q2 2025). The company's quarterly revenue for Q1 2026 was $22.87M, a -13.73% decrease from the previous quarter (Q4 2025), and a -5.56% decrease year-over-year (Q1 2025). SGA's quarterly revenue for Q4 2025 was $26.5M, a -5.90% decrease from the previous quarter (Q3 2025), and a -15.58% decrease year-over-year (Q4 2024).

What is Saga Communications’s revenue growth rate?

Saga Communications's revenue growth rate for the last 3 years (2023-2025) was -5.02%, and for the last 5 years (2021-2025) was -1.14%.

What are Saga Communications’s revenue streams?

Saga Communications's revenue streams in c 25 are Other Revenue, Broadcast Advertising Revenue, net, and Digital Advertising Revenue. Other Revenue generated $8.59M in revenue, accounting 8.02% of the company's total revenue, down -4.11% year-over-year. Broadcast Advertising Revenue, net generated $81.58M in revenue, accounting 76.16% of the company's total revenue Digital Advertising Revenue generated $16.95M in revenue, accounting 15.82% of the company's total revenue, up 19.17% year-over-year.

What is Saga Communications’s main source of revenue?

For the fiscal year ending Dec 25, the largest source of revenue of Saga Communications was Broadcast Advertising Revenue, net. This segment made a revenue of $81.58M, representing 76.16% of the company's total revenue.