Taboola (TBLA) Revenue & Revenue Breakdown
Taboola Revenue Highlights
Latest Revenue (Y)
$664.66M
Latest Revenue (Q)
$168.05M
Main Segment (Y)
Reportable Segment
Main Geography (Y)
United States
Taboola Revenue by Period
Taboola Revenue by Year
| Date | Revenue | Change |
|---|---|---|
| 2024-12-31 | $664.66M | -53.83% |
| 2023-12-31 | $1.44B | 2.75% |
| 2022-12-31 | $1.40B | 1.65% |
| 2021-12-31 | $1.38B | 15.94% |
| 2020-12-31 | $1.19B | 8.69% |
| 2019-12-31 | $1.09B | 20.30% |
| 2018-12-31 | $909.25M | - |
Taboola generated $664.66M in revenue during NA 2024, up -53.83% compared to the previous quarter, and up 60.76% compared to the same period a year ago.
Taboola Revenue by Quarter
| Date | Revenue | Change |
|---|---|---|
| 2025-06-30 | $168.05M | -60.69% |
| 2025-03-31 | $427.49M | -12.94% |
| 2024-12-31 | $491.04M | 13.40% |
| 2024-09-30 | $433.01M | 1.13% |
| 2024-06-30 | $428.16M | 3.42% |
| 2024-03-31 | $414.01M | -1.37% |
| 2023-12-31 | $419.77M | 16.53% |
| 2023-09-30 | $360.22M | 8.50% |
| 2023-06-30 | $332.00M | 1.32% |
| 2023-03-31 | $327.69M | -11.74% |
| 2022-12-31 | $371.27M | 11.67% |
| 2022-09-30 | $332.46M | -2.99% |
| 2022-06-30 | $342.69M | -3.39% |
| 2022-03-31 | $354.73M | -12.99% |
| 2021-12-31 | $407.67M | 20.34% |
| 2021-09-30 | $338.77M | 2.95% |
| 2021-06-30 | $329.07M | 8.62% |
| 2021-03-31 | $302.95M | -13.76% |
| 2020-12-31 | $351.29M | 20.89% |
| 2020-09-30 | $290.58M | 8.56% |
| 2020-06-30 | $267.67M | -4.18% |
| 2020-03-31 | $279.35M | - |
Taboola generated $168.05M in revenue during Q2 2025, up -60.69% compared to the previous quarter, and up 40.59% compared to the same period a year ago.
Taboola Revenue Breakdown
Taboola Revenue Breakdown by Product
Annual Revenue by Product
| Product/Service | Dec 24 |
|---|---|
| Reportable Segment | $1.77B |
Taboola's latest annual revenue breakdown by segment (product or service), as of Dec 24: Reportable Segment (100.00%).
Quarterly Revenue by Product
| Product/Service | Jun 25 | Mar 25 |
|---|---|---|
| Reportable Segment | $465.47M | $427.49M |
Taboola's latest quarterly revenue breakdown by segment (product or service), as of Jun 25: Reportable Segment (100.00%).
Taboola Revenue Breakdown by Country
Annual Revenue by Country
| Country | Dec 23 | Dec 22 | Dec 21 |
|---|---|---|---|
| Other Geographic Area | $520.91M | $461.50M | $378.21M |
| ISRAEL | $144.05M | $235.88M | $190.62M |
| Germany | $132.04M | $121.28M | $147.81M |
| United States | $564.60M | $510.49M | $535.35M |
| France | - | - | $56.61M |
Taboola's latest annual revenue breakdown by geography, as of Dec 23: United States (41.47%), Other Geographic Area (38.26%), ISRAEL (10.58%), and Germany (9.70%).
Quarterly Revenue by Country
| Country | Sep 24 | Mar 24 | Dec 23 | Sep 23 | Jun 23 | Mar 23 |
|---|---|---|---|---|---|---|
| Other Geographic Area | $162.14M | $133.41M | $169.10M | $134.08M | $109.06M | $108.67M |
| United States | $192.99M | $193.36M | $187.76M | $138.13M | $125.80M | $112.90M |
| ISRAEL | $24.00M | $31.46M | $2.57M | $34.88M | $48.97M | $57.63M |
| Germany | $36.47M | $35.70M | $37.21M | $33.39M | $30.66M | $30.77M |
Taboola's latest quarterly revenue breakdown by geography, as of Sep 24: United States (46.44%), Other Geographic Area (39.01%), Germany (8.78%), and ISRAEL (5.77%).
Taboola Peer Comparison by Revenue
| Ticker | Company | Last Year Revenue | Last Quarter Revenue |
|---|---|---|---|
| ATHM | Autohome | $7.18B | $1.61B |
| GETY | Getty Images | $939.29M | $234.88M |
| SSTK | Shutterstock | $935.26M | $266.99M |
| TBLA | Taboola | $664.66M | $168.05M |
| EVER | EverQuote | $500.19M | $156.63M |
| GRPN | Groupon | $492.56M | $117.19M |
| EEX | Emerald | $398.80M | $105.50M |
| FVRR | Fiverr | $361.38M | $93.52M |
| NXDR | Nextdoor | $247.28M | $54.18M |
| KIND | Nextdoor | $247.28M | $54.18M |
| SMWB | Similarweb | $218.02M | $58.98M |