Under Armour Ownership | Who Owns Under Armour?
Under Armour Ownership Summary
Under Armour is owned by 20.55% institutional investors, 9.63% insiders, and 69.82% retail investors. Bdt capital partners is the largest institutional shareholder, holding 15.31% of UA shares. iShares Core S&P Small-Cap ETF is the top mutual fund, with 1.71% of its assets in Under Armour shares.
UA Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | Under Armour | 20.55% | 9.63% | 69.82% |
| Sector | Consumer Cyclical Stocks | 255.90% | 15.94% | -171.84% |
| Industry | Apparel Manufacturing Stocks | 44.03% | 19.94% | 36.03% |
Institutional Shareholders
Top Institutional Shareholders by Total Shares
| Holder | Shares | % Holding | Value |
|---|---|---|---|
| Bdt capital partners | 65.05M | 15.31% | $376.64M |
| Blackrock funding, inc. /de | 22.32M | 5.24% | $138.83M |
| Fairfax financial ltd/ can | 22.00M | 5.16% | $136.61M |
| Blackrock | 16.89M | 3.81% | $110.26M |
| Vanguard group | 15.73M | 3.67% | $75.50M |
| Dimensional fund advisors lp | 11.45M | 2.69% | $71.22M |
| Vanguard capital management | 7.81M | 1.83% | $48.59M |
| State street | 5.81M | 1.36% | $36.14M |
| Neuberger berman group | 4.27M | 1.00% | $26.48M |
| Geode capital management | 3.63M | 0.85% | $22.58M |
Top Institutional Shareholders by % of Total Assets
| Holder | Shares | % Assets | Value |
|---|---|---|---|
| Bdt capital partners | 65.05M | 10.73% | $376.64M |
| Fairfax financial ltd/ can | 22.00M | 5.18% | $136.61M |
| Pharvision advisers | 15.71K | 1.84% | $97.71K |
| Formula growth | 400.00K | 1.05% | $2.32M |
| Farringdon capital | 118.28K | 0.36% | $735.72K |
| Quinn opportunity partners | 596.48K | 0.18% | $3.45M |
| Gmt capital | 617.90K | 0.16% | $3.58M |
| Sherbrooke park advisers | 62.91K | 0.14% | $303.88K |
| Scientech research | 19.18K | 0.09% | $111.03K |
| Dynamic technology lab private | 61.43K | 0.09% | $382.00K |
Top Buyers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Blackrock funding, inc. /de | 22.32M | 0.00% | 5.59M |
| Hrt financial lp | 1.60M | 0.02% | 1.60M |
| State street | 5.81M | 0.00% | 1.19M |
| Gotham asset management | 1.23M | 0.02% | 1.19M |
| Millennium management | 1.75M | 0.00% | 1.16M |
Top Sellers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Massachusetts financial services co /ma/ | - | - | -3.59M |
| Arrowstreet capital, limited partnership | - | - | -1.81M |
| Cambria investment management | - | - | -1.76M |
| Ubs group | 512.36K | 0.00% | -1.73M |
| Jane street group | 104.44K | 0.00% | -1.70M |
New Positions
| Holder | Shares | % Assets | Change | Value |
|---|---|---|---|---|
| Ci private wealth | 1.01M | 0.01% | 1.01M | $6.26M |
| Norges bank | 621.08K | 0.00% | 621.08K | $3.86M |
| Bank of nova scotia | 518.90K | 0.00% | 518.90K | $3.23M |
| Ing groep nv | 221.10K | 0.01% | 221.10K | $1.38M |
| Allstate | 67.81K | 0.00% | 67.81K | $421.79K |
Sold Out
| Holder | Change |
|---|---|
| Tfo-tdc | -1.00 |
| Stephens consulting | -2.00 |
| American national bank | -2.00 |
| Scarborough advisors | -5.00 |
| Modus advisors | -5.00 |
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Mar 31, 2026 | 242 | -20.39% | 87,301,997 | -45.15% | 20 | 1.46% | 106 | -15.20% | 54 | -39.33% |
| Dec 31, 2025 | 229 | -27.30% | 74,012,175 | -54.02% | 17 | 1.22% | 80 | -32.20% | 74 | -20.43% |
| Sep 30, 2025 | 303 | 0.66% | 160,745,107 | 8.20% | 37 | 3.11% | 113 | 6.60% | 92 | 4.55% |
| Jun 30, 2025 | 300 | -4.15% | 154,009,701 | 0.13% | 36 | 2.84% | 104 | -4.59% | 91 | - |
| Mar 31, 2025 | 310 | -9.36% | 153,584,333 | -1.38% | 35 | 2.73% | 106 | -22.06% | 92 | -5.15% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| iShares Core S&P Small-Cap ETF | 7.28M | 1.71% | 5.02K |
| Fidelity Greater Canada Sr F | 5.75M | 1.35% | - |
| Vanguard US Total Market Shares ETF | 5.60M | 1.30% | 13.54K |
| Vanguard Total Stock Mkt Idx Inv | 5.07M | 1.19% | -93.04K |
| Vanguard Morn Total Stk Mkt Idx Investor | 5.07M | 1.19% | -93.04K |
| iShares Russell 2000 ETF | 4.40M | 1.03% | -78.14K |
| iShares Core S&P Mid-Cap ETF | 4.13M | 0.96% | - |
| Avantis US Small Cap Value ETF | 2.95M | 0.69% | - |
| DFA US Small Cap Value I | 2.86M | 0.67% | - |
| Vanguard Small Cap Index | 2.63M | 0.62% | -32.01K |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Aug 11, 2026 | Taleghani Reza | Chief Financial Officer | Buy | $100.18K |
| May 12, 2026 | WATSA V PREM ET AL | - | Buy | $2.19M |
| May 14, 2026 | WATSA V PREM ET AL | - | Buy | $500.00 |
| May 13, 2026 | WATSA V PREM ET AL | - | Buy | $3.68M |
| Jan 27, 2026 | WATSA V PREM ET AL | - | Buy | $5.22M |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2026 Q3 | 1 | - |
| 2026 Q2 | 3 | - |
| 2026 Q1 | 7 | - |
| 2025 Q4 | 12 | - |
| 2025 Q3 | 4 | - |
UA Ownership FAQ
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