Upland Software Ownership | Who Owns Upland Software?
Upland Software Ownership Summary
Upland Software is owned by 14.68% institutional investors, 29.09% insiders, and 56.23% retail investors. Vanguard group is the largest institutional shareholder, holding 6.50% of UPLD shares. Hodges Multi Cap Core is the top mutual fund, with 3.67% of its assets in Upland Software shares.
UPLD Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | Upland Software | 14.68% | 29.09% | 56.23% |
| Sector | Technology Stocks | 50.72% | 12.57% | 36.71% |
Institutional Shareholders
Top Institutional Shareholders by Total Shares
| Holder | Shares | % Holding | Value |
|---|---|---|---|
| Vanguard group | 1.84M | 6.50% | $4.37M |
| D. e. shaw | 1.30M | 4.77% | $5.65M |
| Acadian asset management | 1.33M | 4.69% | $3.15M |
| Ameriprise financial | 1.32M | 4.66% | $3.13B |
| New south capital management | 965.26K | 3.40% | $2.29M |
| Rice hall james & associates | 871.26K | 3.07% | $2.06M |
| Castleknight management lp | 823.14K | 2.90% | $1.95M |
| Blackrock | 832.86K | 2.88% | $2.07M |
| Blackrock funding, inc. /de | 620.60K | 2.19% | $1.47M |
| Rbf capital | 519.18K | 1.83% | $1.23M |
Top Institutional Shareholders by % of Total Assets
| Holder | Shares | % Assets | Value |
|---|---|---|---|
| Rice hall james & associates | 871.26K | 0.11% | $2.06M |
| New south capital management | 965.26K | 0.10% | $2.29M |
| Round rock advisors | 188.85K | 0.06% | $409.80K |
| Rbf capital | 519.18K | 0.05% | $1.23M |
| Castleknight management lp | 823.14K | 0.04% | $1.95M |
| Heron bay capital management | 86.54K | 0.04% | $205.10K |
| Gsa capital partners llp | 121.60K | 0.02% | $288.00K |
| Bridgeway capital management | 162.60K | 0.01% | $385.36K |
| Dynamic technology lab private | 14.54K | 0.01% | $34.00M |
| Acadian asset management | 1.33M | 0.01% | $3.15M |
Top Buyers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Assenagon asset management | 208.85K | 0.00% | 208.85K |
| Round rock advisors | 188.85K | 0.06% | 188.85K |
| D. e. shaw | 1.30M | 0.00% | 154.67K |
| Russell investments group | 186.05K | 0.00% | 154.30K |
| Ameriprise financial | 1.32M | 0.00% | 128.20K |
Top Sellers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| First eagle investment management | - | - | -594.82K |
| Boothbay fund management | - | - | -491.02K |
| Royce & associates lp | - | - | -244.10K |
| Blackrock | 832.86K | - | -217.38K |
| River & mercantile asset management llp | - | - | -204.05K |
New Positions
| Holder | Shares | % Assets | Change | Value |
|---|---|---|---|---|
| Assenagon asset management | 208.85K | 0.00% | 208.85K | $494.97K |
| Round rock advisors | 188.85K | 0.06% | 188.85K | $409.80K |
| Victory capital management | 89.95K | 0.00% | 89.95K | $213.18K |
| Boston partners | 50.89K | 0.00% | 50.89K | $120.60K |
| Susquehanna group, llp | 37.95K | - | 37.95K | $164.68K |
Sold Out
| Holder | Change |
|---|---|
| Point72 asia (singapore) pte. | -11.00 |
| Innealta capital | -14.00 |
| Nbc securities | -15.00 |
| Northwestern mutual wealth management | -18.00 |
| Nelson, van denburg & campbell wealth management group | -22.00 |
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Sep 30, 2025 | 14 | -79.71% | 4,164,235 | -70.90% | 14 | 0.58% | 4 | -81.82% | 6 | -76.92% |
| Jun 30, 2025 | 67 | -9.46% | 14,313,353 | -3.83% | 50 | 1.81% | 23 | -17.86% | 24 | -7.69% |
| Mar 31, 2025 | 74 | -6.33% | 14,883,238 | -0.94% | 52 | 1.74% | 28 | -36.36% | 26 | 30.00% |
| Dec 31, 2024 | 77 | 10.00% | 14,634,082 | -9.19% | 53 | 1.54% | 44 | 62.96% | 18 | -18.18% |
| Sep 30, 2024 | 69 | 2.99% | 15,624,323 | -6.68% | 57 | 1.71% | 27 | 28.57% | 22 | -29.03% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| Hodges Multi Cap Core | 1.00M | 3.67% | 380.08K |
| Vanguard US Total Market Shares ETF | 980.07K | 3.48% | - |
| Vanguard Total Stock Mkt Idx Inv | 919.60K | 3.20% | -20.10K |
| Columbia Small Cap Value I A | 829.69K | 2.88% | 13.00K |
| Columbia Small Cap Value Discv A | 829.69K | 2.88% | 13.00K |
| Columbia Small Cap Value I | 816.69K | 2.87% | -80.76K |
| Columbia Small Cap Value Discovery Fund | 816.69K | 2.84% | -80.76K |
| Hodges Best Ideas Growth | 473.72K | 1.74% | - |
| Hodges Retail | 473.72K | 1.74% | -45.36K |
| Vanguard Institutional Extnd Mkt Idx Tr | 284.18K | 0.99% | -129.49K |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Sep 11, 2025 | MCDONALD JOHN T | CEO | Sell | $34.06K |
| Mar 17, 2025 | Mattox Timothy | - | Sell | $63.86K |
| Dec 17, 2024 | Mattox Timothy | - | Sell | $12.61K |
| Nov 13, 2024 | Mattox Timothy | - | Sell | $5.27K |
| Nov 14, 2024 | Mattox Timothy | - | Sell | $45.06K |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2025 Q4 | - | - |
| 2025 Q3 | - | 1 |
| 2025 Q2 | - | - |
| 2025 Q1 | - | 1 |
| 2024 Q4 | - | 3 |
UPLD Ownership FAQ
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