Amazon (AMZN) Stock Forecast, Price Target & Predictions
AMZN Stock Forecast
Amazon (AMZN) stock forecast, based on 94 Wall Street analysts, predicts a 12-month average price target of $299.88, with a high of $340.00 and a low of $265.00. This represents a 32.25% increase from the last price of $226.76.
AMZN Stock Rating
Amazon stock's rating consensus is Buy, based on 94 Wall Street analysts. The breakdown includes 0 Strong Buy (0.00%), 84 Buy (89.36%), 9 Hold (9.57%), 1 Sell (1.06%), and 0 Strong Sell (0.00%).
Buy
AMZN Price Target Upside V Benchmarks
| Type | Name | Upside |
|---|---|---|
| Stock | Amazon | 32.25% |
| Sector | Consumer Cyclical Stocks | 13.48% |
| Industry | Specialty Retail Stocks | 27.87% |
| Idea | FAANG Stocks List | 19.16% |
| Idea | MAMMA Stocks List | 20.52% |
Price Target Trends
| 1M | 3M | 12M | |
|---|---|---|---|
| # Anlaysts | 5 | 31 | 42 |
| Avg Price Target | $300.80 | $300.35 | $289.19 |
| Last Closing Price | $226.76 | $226.76 | $226.76 |
| Upside/Downside | 32.65% | 32.45% | 27.53% |
Ratings Trends
| Date | Strong Buy | Buy | Hold | Sell | Strong Sell | Total |
|---|---|---|---|---|---|---|
| Dec, 25 | 16 | 48 | 3 | - | - | 67 |
| Nov, 25 | 16 | 50 | 2 | - | - | 68 |
| Oct, 25 | 14 | 50 | 3 | - | - | 67 |
| Sep, 25 | 14 | 49 | 4 | - | - | 67 |
| Aug, 25 | 16 | 50 | 4 | - | - | 70 |
Analyst Price Target Forecasts
| Date | Analyst | Company | Price Target | Price when Published | Price Target/Price when Published | Price Target/Last Closing Price |
|---|---|---|---|---|---|---|
| Dec 16, 2025 | BMO Capital | $304.00 | $222.09 | 36.88% | 34.06% | |
| Dec 09, 2025 | Guggenheim | $300.00 | $227.92 | 31.63% | 32.30% | |
| Dec 05, 2025 | UBS | $300.00 | $230.20 | 30.32% | 32.30% | |
| Dec 02, 2025 | Ken Gawrelski | Wells Fargo | $295.00 | $233.88 | 26.13% | 30.09% |
| Dec 01, 2025 | Oppenheimer | $305.00 | $233.18 | 30.80% | 34.50% | |
| Nov 04, 2025 | Lloyd Walmsley | Mizuho Securities | $315.00 | $254.00 | 24.02% | 38.91% |
| Nov 03, 2025 | Wedbush | $340.00 | $254.93 | 33.37% | 49.94% | |
| Oct 31, 2025 | Seaport Global | $290.00 | $245.57 | 18.09% | 27.89% | |
| Oct 31, 2025 | Brad Erickson | RBC Capital | $300.00 | $246.57 | 21.67% | 32.30% |
| Oct 31, 2025 | KeyBanc | $303.00 | $222.86 | 35.96% | 33.62% |
Analyst Rating Forecasts
| Date | Company | Previous Rating | New Rating | Rating Change |
|---|---|---|---|---|
| Dec 09, 2025 | Guggenheim | Buy | Buy | initialise |
| Dec 05, 2025 | BMO Capital | Outperform | Outperform | hold |
| Dec 05, 2025 | KeyBanc | Overweight | Overweight | hold |
| Dec 03, 2025 | Piper Sandler | Overweight | Overweight | hold |
| Dec 03, 2025 | Cantor Fitzgerald | Overweight | Overweight | hold |
| Dec 02, 2025 | Wells Fargo | Overweight | Overweight | hold |
| Dec 01, 2025 | Oppenheimer | Outperform | Outperform | hold |
| Nov 26, 2025 | Citigroup | Overweight | Overweight | hold |
| Nov 25, 2025 | Cowen & Co. | Buy | Buy | hold |
| Nov 24, 2025 | Exane BNP Paribas | Neutral | Outperform | initialise |
Financial Forecast
EPS Forecast
Annual
| Dec 20 | Dec 21 | Dec 22 | Dec 23 | Dec 24 | Dec 25 | Dec 26 | Dec 27 | Dec 28 | |
|---|---|---|---|---|---|---|---|---|---|
| Reported | $2.13 | $3.30 | $-0.27 | $2.95 | $5.66 | - | - | - | - |
| Avg Forecast | $1.75 | $2.05 | $-0.11 | $2.70 | $5.15 | $6.26 | $7.73 | $9.37 | $11.55 |
| High Forecast | $1.79 | $2.09 | $-0.10 | $2.90 | $5.44 | $6.71 | $8.72 | $11.98 | $11.83 |
| Low Forecast | $1.71 | $2.00 | $-0.11 | $2.55 | $4.96 | $5.78 | $5.63 | $6.48 | $11.17 |
| Surprise % | 21.71% | 60.98% | 145.45% | 9.26% | 9.90% | - | - | - | - |
Revenue Forecast
Annual
| Dec 20 | Dec 21 | Dec 22 | Dec 23 | Dec 24 | Dec 25 | Dec 26 | Dec 27 | Dec 28 | |
|---|---|---|---|---|---|---|---|---|---|
| Reported | $386.06B | $469.82B | $513.98B | $574.78B | $637.96B | - | - | - | - |
| Avg Forecast | $379.96B | $470.30B | $510.35B | $570.87B | $637.90B | $706.86B | $782.27B | $858.85B | $943.80B |
| High Forecast | $385.99B | $477.76B | $518.74B | $573.78B | $640.03B | $716.70B | $794.63B | $859.34B | $961.04B |
| Low Forecast | $372.26B | $460.76B | $499.35B | $568.56B | $635.47B | $698.12B | $770.06B | $858.36B | $919.77B |
| Surprise % | 1.61% | -0.10% | 0.71% | 0.69% | 0.01% | - | - | - | - |
Net Income Forecast
Annual
| Dec 20 | Dec 21 | Dec 22 | Dec 23 | Dec 24 | Dec 25 | Dec 26 | Dec 27 | Dec 28 | |
|---|---|---|---|---|---|---|---|---|---|
| Reported | $21.33B | $33.36B | $-2.72B | $30.43B | $59.25B | - | - | - | - |
| Avg Forecast | $38.75B | $91.21B | $82.40B | $30.43B | $54.57B | $66.76B | $82.64B | $98.56B | $121.22B |
| High Forecast | $46.50B | $109.46B | $105.40B | $38.66B | $57.06B | $70.43B | $91.53B | $125.70B | $124.10B |
| Low Forecast | $31.00B | $72.97B | $59.39B | $22.19B | $52.07B | $60.67B | $59.10B | $68.02B | $117.21B |
| Surprise % | -44.95% | -63.42% | -103.30% | - | 8.58% | - | - | - | - |