Baozun Ownership | Who Owns Baozun?

Baozun Ownership Summary

Baozun is owned by 5.47% institutional investors, and 94.53% retail investors. Schroder investment management group is the largest institutional shareholder, holding 1.33% of BZUN shares. Hwabao WP Nasdaq Select Stock (QDII) A is the top mutual fund, with 2.59% of its assets in Baozun shares.

BZUN Ownership Benchmark

Type	Name	% Inst	% Insiders	% Retail
Stock	Baozun	5.47%	-	94.53%
Sector	Consumer Cyclical Stocks	60.12%	14.25%	25.63%
Industry	Specialty Retail Stocks	52.70%	10.97%	36.34%

Institutional Shareholders

Top Institutional Shareholders by Total Shares

Holder	Shares	% Holding	Value
Schroder investment management group	2.30M	1.33%	$5.75M
Acadian asset management	2.08M	1.20%	$5.20M
Morgan stanley	627.71K	1.04%	$1.47M
Two sigma advisers, lp	858.12K	0.47%	$2.33M
Two sigma investments, lp	729.80K	0.40%	$1.99M
Dimensional fund advisors lp	598.18K	0.33%	$1.63M
Arrowstreet capital, limited partnership	388.48K	0.22%	$971.20K
Aia group	399.02K	0.22%	$1.09M
Susquehanna group, llp	286.87K	0.16%	$780.29K
Renaissance	273.05K	0.15%	$742.70K

Top Institutional Shareholders by % of Total Assets

Holder	Shares	% Assets	Value
Gsa capital partners llp	136.17K	0.03%	$370.00K
Aia group	399.02K	0.03%	$1.09M
Acadian asset management	2.08M	0.01%	$5.20M
Xtx topco	101.34K	0.01%	$253.36K
Rbf capital	47.90K	0.01%	$119.75K
Two sigma advisers, lp	858.12K	0.01%	$2.33M
Schroder investment management group	2.30M	0.00%	$5.75M
Two sigma investments, lp	729.80K	0.00%	$1.99M
Virtu financial	20.09K	0.00%	$47.00K
Jump financial	69.65K	0.00%	$174.13K

Top Buyers

Holder	Shares	% Assets	Change
Gsa capital partners llp	136.17K	0.03%	136.17K
Xtx topco	101.34K	0.01%	101.34K
Goldman sachs group	140.29K	0.00%	100.97K
Qube research	148.95K	0.00%	77.89K
Renaissance	273.05K	0.00%	76.54K

Top Sellers

Holder	Shares	% Assets	Change
Nuveen asset management	-	-	-2.49M
Morgan stanley	627.71K	0.00%	-819.33K
Healthcare of ontario pension plan trust fund	-	-	-416.30K
Barclays	-	-	-160.00K
Walleye capital	67.13K	0.00%	-142.46K

New Positions

Holder	Shares	% Assets	Change	Value
Gsa capital partners llp	136.17K	0.03%	136.17K	$370.00K
Simplex trading	40.53K	0.00%	40.53K	$110.00K
Norges bank	30.90K	-	30.90K	$72.31K
Walleye trading	25.30K	0.00%	25.30K	$59.20K
Russell investments group	11.70K	-	11.70K	$27.50K

Sold Out

Holder	Change
Harbour investments	-32.00
Principal securities	-44.00
Redwood wealth management group	-50.00
Td waterhouse canada	-133.00
Hantz financial services	-1.32K

Institutional Ownership Trends

Date	Holdings	Change %	Shares	Change %	Ownership	Change %	Increased Position	Change %	Decreased Position	Change %
Jun 30, 2025	68	-	9,487,795	-6.67%	5	17.10%	18	-5.26%	20	-9.09%
Mar 31, 2025	2	-97.30%	84,038	-99.20%	-	0.14%	-	-100.00%	2	-87.50%
Dec 31, 2024	27	-60.87%	2,761,998	-76.66%	1	0.40%	13	-58.06%	4	-76.47%
Sep 30, 2024	69	-2.82%	11,835,469	3.47%	19	5.47%	31	-3.13%	17	41.67%
Jun 30, 2024	71	9.23%	11,438,845	-6.32%	18	4.50%	32	100.00%	12	-60.00%

Top Mutual Funds Shareholders

Holder	Shares	% Holding	Change
Hwabao WP Nasdaq Select Stock (QDII) A	1.49M	2.59%	1.18M
Schroder Asian Growth SGD A Dis	1.45M	2.52%	-
CREF Stock R1	474.16K	0.81%	-1.09M
DFA Emerging Markets Core Equity 2 I	310.90K	0.54%	-
DFA Emerging Markets Core Equity I	310.90K	0.53%	-
Nuveen Emerging Markets Eq R6	274.06K	0.47%	-452.02K
UniSuper Balanced Super	260.17K	0.45%	260.17K
Acadian Emerging Markets Small-Cap Comp	263.51K	0.45%	-
ART Transformer Equities I	196.00K	0.34%	-
MW Asset Management MW Optimum CR-P Cap	103.86K	0.18%	-

BZUN Ownership FAQ

Who Owns Baozun?

Baozun shareholders are primarily institutional investors at 5.47%, followed by 0% insiders and 0% retail investors. The average institutional ownership in Baozun's industry, Specialty Retail Stocks , is 52.70%, which Baozun falls below.

Who owns the most shares of Baozun?

Baozun’s largest shareholders are Schroder investment management group (2.3M shares, 1.33%), Acadian asset management (2.08M shares, 1.20%), and Morgan stanley (627.7K shares, 1.04%). Together, they hold 3.57% of Baozun’s total shares outstanding.

Does Blackrock own Baozun?

BlackRock is not among the top 10 institutional shareholders of Baozun.

Who is Baozun’s biggest shareholder by percentage of total assets invested?

Gsa capital partners llp is Baozun’s biggest shareholder by percentage of total assets invested, with 0.03% of its assets in 136.17K Baozun shares, valued at 370K$.

Who is the top mutual fund holder of Baozun shares?

Hwabao WP Nasdaq Select Stock (QDII) A is the top mutual fund holder of Baozun shares, with 2.59% of its total shares outstanding invested in 1.49M Baozun shares.

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