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eBay (EBAY) Stock Forecast, Price Target & Predictions

OverviewRevenueOwnershipFinancialsChartTranscripts

EBAY Stock Forecast

eBay (EBAY) stock forecast, based on 67 Wall Street analysts, predicts a 12-month average price target of $88.27, with a high of $102.00 and a low of $65.00. This represents a -9.19% decline from the last price of $97.20.

$40 $53 $66 $79 $92 $105 High: $102 Avg: $88.27 Low: $65 Last Closed Price: $97.2

EBAY Stock Rating

eBay stock's rating consensus is Hold, based on 67 Wall Street analysts. The breakdown includes 1 Strong Buy (1.49%), 30 Buy (44.78%), 34 Hold (50.75%), 2 Sell (2.99%), and 0 Strong Sell (0.00%).

Hold
Total 67 2 34 30 1 Strong Sell Sell Hold Buy Strong Buy

EBAY Price Target Upside V Benchmarks

TypeNameUpside
StockeBay-9.19%
SectorConsumer Cyclical Stocks 11.15%
IndustrySpecialty Retail Stocks 14.03%
IdeaNFT Stocks Stocks List16.90%

Price Target Trends

1M3M12M
# Anlaysts51018
Avg Price Target$92.00$90.30$80.61
Last Closing Price$97.20$97.20$97.20
Upside/Downside-5.35%-7.10%-17.07%
Ratings Trends
DateStrong BuyBuyHoldSellStrong SellTotal
Oct, 2545212133
Sep, 2545202132
Aug, 2546184133
Jul, 2545202233
Jun, 2545202233
Analyst Price Target Forecasts
DateAnalystCompanyPrice TargetPrice when PublishedPrice Target/Price when PublishedPrice Target/Last Closing Price
Oct 20, 2025Morgan Stanley$102.00$94.448.01%4.94%
Oct 17, 2025Jefferies$65.00$93.17-30.24%-33.13%
Oct 15, 2025Nikhil DevnaniBernstein$95.00$91.064.33%-2.26%
Oct 13, 2025Robert W. Baird$100.00$88.5512.93%2.88%
Sep 29, 2025Mizuho Securities$98.00$91.177.49%0.82%
Jul 31, 2025Needham$95.00$77.5622.49%-2.26%
Jul 31, 2025Cantor Fitzgerald$85.00$77.569.59%-12.55%
Jul 31, 2025UBS$87.00$88.20-1.36%-10.49%
Jul 31, 2025Wells Fargo$84.00$88.20-4.76%-13.58%
Jul 31, 2025Barclays$92.00$88.204.31%-5.35%
Analyst Rating Forecasts
DateCompanyPrevious RatingNew RatingRating Change
Oct 20, 2025Morgan StanleyOverweightOverweighthold
Oct 20, 2025Cowen & Co.HoldHoldhold
Oct 17, 2025JefferiesUnderperformUnderperformhold
Oct 15, 2025BernsteinMarket PerformMarket Performhold
Jul 31, 2025UBSNeutralNeutralhold
Jul 31, 2025BarclaysOverweightOverweighthold
Jul 22, 2025Cowen & Co.HoldHoldhold
Jul 21, 2025Morgan StanleyOverweightOverweighthold
May 01, 2025Piper SandlerOverweightOverweighthold
Feb 27, 2025Wells FargoEqual-WeightEqual-Weighthold

Financial Forecast

EPS Forecast

$-3 $-1 $1 $3 $5 $7 $8 Dec 20 Dec 21 Dec 22 Dec 23 Dec 24 Dec 25 Dec 26 Dec 27 Dec 28
Dec 20Dec 21Dec 22Dec 23Dec 24Dec 25Dec 26Dec 27Dec 28
Reported$3.58$0.39$-2.28$5.22$3.98----
Avg Forecast$3.41$3.97$4.11$4.20$4.83$5.23$5.69$6.04$6.50
High Forecast$3.49$4.06$4.20$4.23$4.84$5.40$6.47$7.24$6.60
Low Forecast$3.36$3.91$4.01$4.16$4.81$5.06$4.95$5.01$6.31
Surprise %4.99%-90.18%-155.47%24.29%-17.60%----

Revenue Forecast

$9B $9B $10B $11B $11B $12B Dec 20 Dec 21 Dec 22 Dec 23 Dec 24 Dec 25 Dec 26 Dec 27 Dec 28
Dec 20Dec 21Dec 22Dec 23Dec 24Dec 25Dec 26Dec 27Dec 28
Reported$8.89B$10.42B$9.79B$10.11B$10.28B----
Avg Forecast$10.16B$10.41B$9.75B$10.06B$10.28B$10.59B$10.95B$11.33B$11.65B
High Forecast$10.33B$10.59B$9.91B$10.07B$10.31B$10.71B$10.97B$11.37B$11.79B
Low Forecast$10.05B$10.30B$9.57B$10.04B$10.26B$10.35B$10.94B$11.28B$11.39B
Surprise %-12.46%0.06%0.43%0.52%0.02%----

Net Income Forecast

$-5B $0 $5B $10B $15B $20B Dec 20 Dec 21 Dec 22 Dec 23 Dec 24 Dec 25 Dec 26 Dec 27 Dec 28
Dec 20Dec 21Dec 22Dec 23Dec 24Dec 25Dec 26Dec 27Dec 28
Reported$5.67B$13.61B$-1.27B$2.77B$1.98B----
Avg Forecast$5.32B$13.60B$535.47M$2.77B$2.57B$2.79B$3.04B$3.26B$3.47B
High Forecast$6.38B$16.32B$1.36B$7.03B$2.58B$2.88B$3.45B$3.86B$3.52B
Low Forecast$4.25B$10.88B$-286.14M$-1.48B$2.56B$2.70B$2.64B$2.67B$3.36B
Surprise %6.59%0.04%-336.99%-0.29%-23.20%----

EBAY Forecast FAQ

Is eBay stock a buy?

eBay stock has a consensus rating of Hold, based on 67 Wall Street analysts. The rating breakdown includes 1 Strong Buy, 30 Buy, 34 Hold, 2 Sell, and 0 Strong Sell, reflecting a consensus that eBay is a neutral investment for most analysts.

What is eBay's price target?

eBay's price target, set by 67 Wall Street analysts, averages $88.27 over the next 12 months. The price target range spans from $65 at the low end to $102 at the high end, suggesting a potential -9.19% change from the previous closing price of $97.2.

How does eBay stock forecast compare to its benchmarks?

eBay's stock forecast shows a -9.19% downside, underperforming the average forecast for the consumer cyclical stocks sector (11.15%) and underperforming the specialty retail stocks industry (14.03%), trailing the NFT Stocks Stocks List (16.90%) investment idea.

What is the breakdown of analyst ratings for eBay over the past three months?

  • October 2025: 12.12% Strong Buy, 15.15% Buy, 63.64% Hold, 6.06% Sell, 3.03% Strong Sell.
  • September 2025: 12.50% Strong Buy, 15.62% Buy, 62.50% Hold, 6.25% Sell, 3.12% Strong Sell.
  • August 2025: 12.12% Strong Buy, 18.18% Buy, 54.55% Hold, 12.12% Sell, 3.03% Strong Sell.

What is eBay’s EPS forecast?

eBay's average annual EPS forecast for its fiscal year ending in December 2025 is $5.23, marking a 31.41% increase from the reported $3.98 in 2024. Estimates for the following years are $5.69 in 2026, $6.04 in 2027, and $6.5 in 2028.

What is eBay’s revenue forecast?

eBay's average annual revenue forecast for its fiscal year ending in December 2025 is $10.59B, reflecting a 2.99% increase from the reported $10.28B in 2024. The forecast for 2026 is $10.95B, followed by $11.33B for 2027, and $11.65B for 2028.

What is eBay’s net income forecast?

eBay's net income forecast for the fiscal year ending in December 2025 stands at $2.79B, representing an 41.13% increase from the reported $1.98B in 2024. Projections indicate $3.04B in 2026, $3.26B in 2027, and $3.47B in 2028.