NIKE Ownership | Who Owns NIKE?
NIKE Ownership Summary
NIKE is owned by 38.29% institutional investors, 1.47% insiders, and 60.25% retail investors. Vanguard group is the largest institutional shareholder, holding 7.92% of NKE shares. Vanguard US Total Market Shares ETF is the top mutual fund, with 2.58% of its assets in NIKE shares.
NKE Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | NIKE | 38.29% | 1.47% | 60.25% |
| Sector | Consumer Cyclical Stocks | 249.86% | 15.44% | -165.30% |
| Industry | Footwear & Accessories Stocks | 36.11% | 19.88% | 44.01% |
| Idea | NFT Stocks Stocks List | 45.01% | 4.38% | 50.61% |
Institutional Shareholders
Top Institutional Shareholders by Total Shares
| Holder | Shares | % Holding | Value |
|---|---|---|---|
| Vanguard group | 116.99M | 7.92% | $7.45B |
| Blackrock funding, inc. /de | 91.80M | 6.21% | $4.85B |
| Blackrock | 91.53M | 6.07% | $6.90B |
| State street | 59.55M | 4.03% | $3.17B |
| Capital world investors | 50.48M | 3.41% | $2.67B |
| Wellington management group llp | 38.35M | 2.59% | $2.03B |
| Geode capital management | 28.94M | 1.96% | $1.52B |
| Morgan stanley | 22.04M | 1.49% | $1.16B |
| Fmr | 21.00M | 1.42% | $1.11B |
| Jpmorgan chase | 19.69M | 1.33% | $1.01B |
Top Institutional Shareholders by % of Total Assets
| Holder | Shares | % Assets | Value |
|---|---|---|---|
| Mayar capital | 149.20K | 9.40% | $7.88M |
| Honeycomb asset management lp | 23.80K | 6.47% | $1.26M |
| 44 wealth management | 334.41K | 6.18% | $17.66M |
| Pacifica capital investments | 327.31K | 5.89% | $17.29M |
| Jasper ridge partners | 4.88M | 5.74% | $257.93M |
| Guardcap asset management | 1.72M | 5.26% | $91.83M |
| Bridger management | 119.97K | 4.95% | $6.34M |
| Harbor island capital | 242.91K | 4.77% | $12.83M |
| Rovida advisors | 75.00K | 4.51% | $5.23M |
| Hs management partners | 225.60K | 4.17% | $11.92M |
Top Buyers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Norges bank | 13.03M | 0.09% | 13.03M |
| Vanguard fiduciary trust | 6.70M | 0.09% | 6.70M |
| Wellington management group llp | 38.35M | 0.38% | 6.58M |
| Capital research global investors | 7.08M | 0.06% | 4.48M |
| Capital investors | 11.34M | 0.14% | 3.70M |
Top Sellers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| J. stern & co. llp | 771.22K | 3.95% | -47.28M |
| Pershing square capital management | - | - | -18.77M |
| Jennison associates | - | - | -11.84M |
| Dz bank ag deutsche zentral genossenschafts bank, frankfurt am main | 433.29K | 0.02% | -7.00M |
| Fundsmith llp | - | - | -5.77M |
New Positions
| Holder | Shares | % Assets | Change | Value |
|---|---|---|---|---|
| Norges bank | 13.03M | 0.09% | 13.03M | $829.96M |
| Vanguard fiduciary trust | 6.70M | 0.09% | 6.70M | $354.14M |
| Vanguard global advisers | 2.61M | 0.07% | 2.61M | $137.63M |
| Vanguard asset management | 2.34M | 0.11% | 2.34M | $123.82M |
| Cartenna capital, lp | 1.10M | 2.17% | 1.10M | $76.70M |
Sold Out
| Holder | Change |
|---|---|
| Dynamic wealth strategies | -1.00 |
| Friedenthal financial | -1.00 |
| Evolution advisers | -2.00 |
| Pathway financial advisers | -2.00 |
| Country trust bank | -4.00 |
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Mar 31, 2026 | 1,500 | -31.13% | 566,239,453 | -44.09% | 38 | 0.82% | 649 | -32.61% | 620 | -30.42% |
| Dec 31, 2025 | 1,797 | -17.68% | 749,152,320 | -21.10% | 50 | 1.23% | 770 | -18.35% | 778 | -5.47% |
| Sep 30, 2025 | 2,086 | -3.69% | 935,107,075 | -4.52% | 63 | 1.46% | 900 | -4.76% | 784 | -12.11% |
| Jun 30, 2025 | 2,141 | -2.42% | 976,737,027 | 0.14% | 65 | 1.53% | 933 | -9.24% | 884 | 3.76% |
| Mar 31, 2025 | 15 | -99.34% | 2,856,061 | -99.70% | - | 0.00% | 8 | -99.16% | 2 | -99.80% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| Vanguard US Total Market Shares ETF | 38.07M | 2.58% | -304.72K |
| Vanguard Total Stock Mkt Idx Inv | 37.96M | 2.56% | 131.67K |
| Vanguard Institutional 500 Index Trust | 33.60M | 2.28% | 233.67K |
| Vanguard 500 Index Investor | 30.89M | 2.09% | 555.02K |
| Vanguard Dividend Growth Inv | 18.16M | 1.23% | 3.37M |
| American Funds American Balanced A | 17.10M | 1.15% | 3.63M |
| Pershing Square Holdings Ord | 16.95M | 1.15% | 16.95M |
| iShares Core S&P 500 ETF | 15.41M | 1.04% | 45.17K |
| Fidelity 500 Index | 15.22M | 1.03% | 80.80K |
| SPDR® S&P 500 ETF | 14.69M | 0.99% | -341.88K |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Apr 13, 2026 | Hill Elliott | PRESIDENT & CEO | Buy | $1.00M |
| Apr 13, 2026 | Hill Elliott | PRESIDENT & CEO | Buy | $1000.00K |
| Apr 10, 2026 | COOK TIMOTHY D | - | Buy | $1.06M |
| Apr 09, 2026 | ROGERS JOHN W JR | - | Buy | $173.36K |
| Apr 07, 2026 | SWAN ROBERT HOLMES | - | Buy | $500.00K |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2026 Q2 | 5 | - |
| 2026 Q1 | - | 1 |
| 2025 Q4 | 4 | 3 |
| 2025 Q3 | - | 5 |
| 2025 Q2 | 1 | 2 |
NKE Ownership FAQ
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