Playboy Ownership | Who Owns Playboy?


OverviewForecastRevenueFinancialsChartTranscripts

Playboy Ownership Summary


Playboy is owned by 5.24% institutional investors, 20.28% insiders, and 74.47% retail investors. Fortress investment group is the largest institutional shareholder, holding 16.55% of PLBY shares. Vanguard Total Stock Mkt Idx Inv is the top mutual fund, with 1.91% of its assets in Playboy shares.

PLBY Ownership Benchmark


TypeName% Inst% Insiders% Retail
StockPlayboy5.24%20.28%74.47%
SectorConsumer Cyclical Stocks 252.54%15.03%-167.57%
IndustryLeisure Stocks 54.98%19.76%25.26%
IdeaNFT Stocks Stocks List45.01%4.38%50.61%

Institutional Shareholders


Top Institutional Shareholders by Total Shares

HolderShares% HoldingValue
Fortress investment group16.59M16.55%$25.22M
Crcm lp4.35M4.33%$6.61M
Vanguard group2.74M2.68%$5.16M
Marshall wace, llp1.81M1.81%$2.76M
Millennium management1.12M1.12%$1.70M
Geode capital management781.89K0.78%$1.19M
Sfmg690.00K0.69%$1.05M
Blackrock funding, inc. /de596.59K0.59%$906.81K
Two sigma investments, lp448.72K0.45%$682.05K
Renaissance425.36K0.42%$646.55K

Top Institutional Shareholders by % of Total Assets

HolderShares% AssetsValue
Fortress investment group16.59M6.40%$25.22M
Crcm lp4.35M4.68%$6.61M
Sfmg690.00K0.07%$1.05M
Hill investment group partners207.65K0.03%$315.63K
J2 capital management17.50K0.02%$26.60K
Kure advisory18.60K0.02%$28.27K
Gsa capital partners llp152.18K0.01%$231.00K
Alhambra investment partners18.21K0.01%$27.68K
683 capital management150.00K0.01%$228.00K
Diametric capital, lp24.36K0.01%$37.03K

Top Buyers

HolderShares% AssetsChange
Marshall wace, llp1.81M0.00%1.19M
Millennium management1.12M0.00%931.88K
Crcm lp4.35M4.68%656.07K
Vanguard fiduciary trust386.05K0.00%386.05K
Sei investments379.79K0.00%379.79K

Top Sellers

HolderShares% AssetsChange
Jane street group91.96K--705.66K
Morgan stanley187.34K--404.71K
Citadel advisors---340.68K
Portolan capital management---289.35K
Omers administration---224.30K

New Positions

HolderShares% AssetsChangeValue
Vanguard fiduciary trust386.05K0.00%386.05K$586.79K
Sei investments379.79K0.00%379.79K$577.28K
Gsa capital partners llp152.18K0.01%152.18K$231.00K
Hillsdale investment management149.90K0.01%149.90K$227.85K
Vanguard global advisers34.57K-34.57K$52.55K

Sold Out

HolderChange
Psi advisors-6.00
West paces advisors-10.00
Grey fox wealth advisors-16.00
Ancora advisors-34.00
Ifp advisors-40.00

Institutional Ownership Trends


DateHoldingsChange %SharesChange %OwnershipChange %Increased PositionChange %Decreased PositionChange %
Mar 31, 202632-58.97%5,257,950-83.91%50.52%19-40.63%7-69.57%
Dec 31, 202545-40.79%12,595,825-52.29%121.57%16-52.94%15-28.57%
Sep 30, 202542-33.33%7,300,581-47.77%73.53%1911.76%10-60.00%
Jun 30, 202567-5.63%15,286,855-9.24%164.90%20-39.39%2547.06%
Mar 31, 202571-1.39%16,875,77725.96%185.65%34-8.11%17-5.56%

Top Mutual Funds Shareholders


HolderShares% HoldingChange
Vanguard Total Stock Mkt Idx Inv2.20M1.91%-
Vanguard US Total Market Shares ETF1.58M1.69%-
Vanguard Institutional Extnd Mkt Idx Tr734.92K0.64%38.59K
IMC US Ultra Micro Cap379.79K0.33%379.79K
Fidelity Extended Market Index347.42K0.30%8.52K
Pleiades Small Cap Equity A189.90K0.16%189.90K
Extended Equity Market Fund B168.60K0.15%-
Extended Equity Market Fund E168.60K0.15%-
Blackrock Extended Mkt Fund CF168.60K0.15%-
iShares Micro-Cap ETF162.40K0.14%-

Recent Insider Transactions


DateNameRoleActivityValue
Jun 18, 2026Drawbridge Special Opportunities Fund LP-Sell$310.32K
Jun 18, 2026Drawbridge Special Opportunities Fund LP-Sell$113.71K
Jun 18, 2026Drawbridge Special Opportunities Fund LP-Sell$969.67K
Jun 18, 2026Drawbridge Special Opportunities Fund LP-Sell$390.22K
Jun 18, 2026Drawbridge Special Opportunities Fund LP-Sell$100.22K

Insider Transactions Trends


DateBuySell
2026 Q2-17
2026 Q1-1
2025 Q4-1
2025 Q3--
2025 Q2-3

PLBY Ownership FAQ


Who Owns Playboy?

Playboy shareholders are primarily institutional investors at 5.24%, followed by 20.28% insiders and 74.48% retail investors. The average institutional ownership in Playboy's industry, Leisure Stocks , is 54.98%, which Playboy falls below.

Who owns the most shares of Playboy?

Playboy’s largest shareholders are Fortress investment group (16.59M shares, 16.55%), Crcm lp (4.35M shares, 4.33%), and Vanguard group (2.74M shares, 2.68%). Together, they hold 23.56% of Playboy’s total shares outstanding.

Does Blackrock own Playboy?

BlackRock is not among the top 10 institutional shareholders of Playboy.

Who is Playboy’s biggest shareholder by percentage of total assets invested?

Fortress investment group is Playboy’s biggest shareholder by percentage of total assets invested, with 6.40% of its assets in 16.59M Playboy shares, valued at 25.22M$.

Who is the top mutual fund holder of Playboy shares?

Vanguard Total Stock Mkt Idx Inv is the top mutual fund holder of Playboy shares, with 1.91% of its total shares outstanding invested in 2.2M Playboy shares.

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