Playboy (PLBY) Revenue & Revenue Breakdown
Playboy Revenue Highlights
Latest Revenue (Y)
$120.93M
Latest Revenue (Q)
$28.99M
Main Segment (Y)
Trademark Licensing
Main Geography (Y)
UNITED STATES
Playboy Revenue by Period
Playboy Revenue by Year
| Date | Revenue | Change |
|---|---|---|
| 2025-12-31 | $120.93M | 4.13% |
| 2024-12-31 | $116.14M | -18.76% |
| 2023-12-31 | $142.95M | -22.95% |
| 2022-12-31 | $185.54M | -24.76% |
| 2021-12-31 | $246.59M | 66.99% |
| 2020-12-31 | $147.66M | 89.04% |
| 2019-12-31 | $78.11M | -22.57% |
| 2018-12-31 | $100.87M | - |
Playboy generated $120.93M in revenue during NA 2025, up 4.13% compared to the previous quarter, and up 81.90% compared to the same period a year ago.
Playboy Revenue by Quarter
| Date | Revenue | Change |
|---|---|---|
| 2025-09-30 | $28.99M | 3.01% |
| 2025-06-30 | $28.15M | -2.52% |
| 2025-03-31 | $28.88M | -65.34% |
| 2024-12-31 | $83.31M | 547.63% |
| 2024-09-30 | $12.86M | -48.31% |
| 2024-06-30 | $24.89M | -12.13% |
| 2024-03-31 | $28.32M | -28.06% |
| 2023-12-31 | $39.36M | 141.85% |
| 2023-09-30 | $16.28M | -53.63% |
| 2023-06-30 | $35.10M | -31.76% |
| 2023-03-31 | $51.44M | -24.92% |
| 2022-12-31 | $68.52M | 49.91% |
| 2022-09-30 | $45.71M | -30.13% |
| 2022-06-30 | $65.41M | -5.71% |
| 2022-03-31 | $69.38M | -27.49% |
| 2021-12-31 | $95.69M | 63.97% |
| 2021-09-30 | $58.36M | 17.06% |
| 2021-06-30 | $49.85M | 16.80% |
| 2021-03-31 | $42.68M | -7.87% |
| 2020-12-31 | $46.33M | 32.35% |
| 2020-09-30 | $35.00M | 1.29% |
| 2020-06-30 | $34.56M | 8.76% |
| 2020-03-31 | $31.77M | 49.60% |
| 2019-12-31 | $21.24M | 13.08% |
| 2019-09-30 | $18.78M | -1.38% |
| 2019-06-30 | $19.04M | - |
| 2019-03-31 | $19.04M | - |
Playboy generated $28.99M in revenue during Q3 2025, up 3.01% compared to the previous quarter, and up 116.51% compared to the same period a year ago.
Playboy Revenue Breakdown
Playboy Revenue Breakdown by Product
Annual Revenue by Product
| Product/Service | Dec 25 | Dec 24 | Dec 23 | Dec 22 | Dec 21 |
|---|---|---|---|---|---|
| Trademark Licensing | $343.10M | $72.20M | $44.29M | $205.70M | $363.00M |
| Consumer Products | $70.97M | $69.73M | $77.98M | $186.57M | $147.85M |
| Digital Subscriptions | - | $15.07M | - | - | - |
| TV And Cable Programming | - | $6.79M | $7.75M | $9.38M | $10.62M |
| Magazine And Digital Subscriptions | - | - | $12.93M | $5.20M | $4.90M |
Playboy's latest annual revenue breakdown by segment (product or service), as of Dec 25: Trademark Licensing (82.86%), and Consumer Products (17.14%).
Quarterly Revenue by Product
| Product/Service | Dec 25 | Sep 25 | Jun 25 | Mar 25 | Dec 24 | Sep 24 | Mar 24 | Dec 23 | Jun 23 | Mar 23 | Dec 22 | Sep 22 | Jun 22 | Mar 22 | Dec 21 | Sep 21 | Jun 21 | Mar 21 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Trademark Licensing | - | $350.50M | $357.00M | $368.70M | - | $70.20M | $33.20M | - | $187.00M | $197.60M | $15.52M | $376.10M | $340.10M | $351.20M | $17.20M | $377.60M | $387.00M | $401.00M |
| Consumer Products | $38.12M | $16.39M | $135.00K | $16.33M | $50.99M | $2.00K | $18.74M | $21.28M | $19.70M | $37.01M | $48.32M | $44.01M | $44.60M | $49.64M | $61.79M | $36.00M | $28.01M | $22.05M |
| TV And Cable Programming | - | - | - | - | $3.44M | $1.66M | $1.69M | $3.68M | $2.02M | $2.05M | $2.33M | $2.26M | $2.35M | $2.44M | $2.75M | $2.68M | $2.60M | $2.59M |
| Magazine And Digital Subscriptions | - | - | - | - | - | - | - | $2.43M | $5.30M | $5.20M | $2.35M | $5.00M | $4.90M | $5.20M | $13.96M | $5.40M | $5.40M | $4.90M |
Playboy's latest quarterly revenue breakdown by segment (product or service), as of Dec 25: Consumer Products (100.00%).
Playboy Revenue Breakdown by Country
Annual Revenue by Country
| Country | Dec 25 | Dec 24 | Dec 23 | Dec 22 | Dec 21 |
|---|---|---|---|---|---|
| AUSTRALIA | $29.16M | $31.27M | $32.04M | $41.88M | $21.38M |
| Other Countries | $6.75M | $7.88M | $9.62M | $12.66M | $23.11M |
| LUXEMBOURG | $20.00M | - | - | - | - |
| CHINA | $12.63M | $11.04M | $28.95M | $42.51M | $43.53M |
| UNITED STATES | $40.16M | $55.93M | $61.81M | $158.20M | $152.41M |
Playboy's latest annual revenue breakdown by geography, as of Dec 25: UNITED STATES (36.95%), AUSTRALIA (26.82%), LUXEMBOURG (18.40%), CHINA (11.62%), and Other Countries (6.21%).
Quarterly Revenue by Country
| Country | Dec 25 | Sep 25 | Jun 25 | Mar 25 | Dec 24 | Sep 24 | Mar 24 | Dec 23 | Jun 23 | Mar 23 |
|---|---|---|---|---|---|---|---|---|---|---|
| AUSTRALIA | $8.78M | $6.90M | $6.84M | $6.64M | $23.14M | $8.13M | $17.48M | $7.61M | $6.95M | - |
| LUXEMBOURG | $5.00M | $5.00M | $5.00M | $5.00M | - | - | - | - | - | - |
| Other Countries | $2.04M | $1.95M | $1.35M | $1.41M | $4.10M | $1.90M | $1.88M | $4.92M | $2.10M | $2.59M |
| UNITED STATES | $12.07M | $9.27M | $8.83M | $9.99M | $34.11M | $7.66M | $14.16M | $14.99M | $14.97M | $31.85M |
| CHINA | $3.13M | $3.13M | $3.18M | $3.20M | $6.29M | $3.30M | $1.45M | $13.93M | $7.47M | $7.55M |
Playboy's latest quarterly revenue breakdown by geography, as of Dec 25: UNITED STATES (38.91%), AUSTRALIA (28.29%), LUXEMBOURG (16.11%), CHINA (10.09%), and Other Countries (6.59%).
Playboy Peer Comparison by Revenue
| Ticker | Company | Last Year Revenue | Last Quarter Revenue |
|---|---|---|---|
| FOSL | Fossil Group | $1.00B | $220.39M |
| FNKO | Funko | $908.21M | $250.91M |
| AKA | a.k.a. Brands | $600.21M | $160.52M |
| COOK | Traeger | $559.52M | $125.40M |
| CLAR | Clarus | $250.44M | $69.35M |
| PLBY | Playboy | $120.93M | $28.99M |
| GDHG | Golden Heaven Group | $31.79M | $11.73M |
| CJET | Chijet Motor | $9.48M | $3.43M |
| SNBR | Sleep Number | $1.41M | $342.88M |
| NOMA | Nomadar | $8.03K | $378.10K |