Planet Fitness Ownership | Who Owns Planet Fitness?


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Planet Fitness Ownership Summary


Planet Fitness is owned by 60.37% institutional investors, 0.37% insiders, and 39.26% retail investors. Blackrock is the largest institutional shareholder, holding 11.84% of PLNT shares. T. Rowe Price US Mid-Cap Growth Equity is the top mutual fund, with 3.76% of its assets in Planet Fitness shares.

PLNT Ownership Benchmark


TypeName% Inst% Insiders% Retail
StockPlanet Fitness60.37%0.37%39.26%
SectorConsumer Cyclical Stocks 42.53%14.10%43.38%
IndustryLeisure Stocks 39.42%17.67%42.92%

Institutional Shareholders


Top Institutional Shareholders by Total Shares

HolderShares% HoldingValue
Blackrock10.28M11.84%$756.65M
Blackrock funding, inc. /de9.25M11.01%$959.82M
T. rowe price investment management9.09M10.82%$943.20M
Vanguard group8.11M9.65%$841.98M
Price t rowe associates inc /md/5.13M6.11%$532.84M
Srs investment management4.67M5.55%$484.27M
Ninety one uk3.46M4.12%$359.31M
Jpmorgan chase2.92M3.47%$302.58M
Invesco2.52M3.00%$261.69M
State street2.51M2.99%$260.69M

Top Institutional Shareholders by % of Total Assets

HolderShares% AssetsValue
Sea cliff partners management, lp210.00K8.34%$21.80M
Dorsal capital management2.33M6.44%$241.34M
Pelham capital123.71K6.35%$12.84M
Srs investment management4.67M5.27%$484.27M
Bwcp, lp248.30K4.47%$25.77M
Elwood capital partners lp70.01K4.44%$7.27M
Two creeks capital management, lp548.04K4.09%$56.89M
Steadfast capital management lp1.89M3.42%$196.08M
Walter public investments189.47K3.23%$19.67M
Monimus capital management, lp42.45K2.72%$4.41M

Top Buyers

HolderShares% AssetsChange
Price t rowe associates inc /md/5.13M0.06%1.68M
Norges bank1.01M0.01%1.01M
Point72 asset management1.14M0.20%839.23K
Junto capital management lp709.09K1.51%709.09K
Ninety one uk3.46M0.79%577.64K

Top Sellers

HolderShares% AssetsChange
Anomaly capital management, lp---1.77M
Victory capital management313.46K0.02%-1.57M
Blackrock10.28M0.02%-1.14M
Cooper creek partners management---937.61K
Cadian capital management, lp---932.97K

New Positions

HolderShares% AssetsChangeValue
Norges bank1.01M0.01%1.01M$100.01M
Axa investment managers446.18K0.13%446.18K$46.31M
Pelham capital123.71K6.35%123.71K$12.84M
Tudor investment corp et al38.87K0.01%38.87K$4.24M
Bridgewater associates, lp37.86K0.02%37.86K$3.93M

Sold Out

HolderChange
Harbor investment advisory-1.00
Excel securities & associates-3.00
American capital advisory-3.00
Claris advisors, llc / mo /-4.00
Darwin wealth management-5.00

Institutional Ownership Trends


DateHoldingsChange %SharesChange %OwnershipChange %Increased PositionChange %Decreased PositionChange %
Sep 30, 2025283-33.88%50,722,839-45.75%600.49%122-44.55%114-12.98%
Jun 30, 20254341.64%95,690,8721.43%1130.91%222-0.45%1324.76%
Mar 31, 20254241.68%94,383,4543.04%1120.96%22025.00%127-19.62%
Dec 31, 2024225-39.84%44,628,210-51.35%520.45%97-36.60%90-41.94%
Sep 30, 20243700.82%91,628,547-3.91%1080.90%152-11.11%15322.40%

Top Mutual Funds Shareholders


HolderShares% HoldingChange
T. Rowe Price US Mid-Cap Growth Equity3.15M3.76%253.50K
T. Rowe Price Mid-Cap Growth3.14M3.75%-5.80K
iShares Core S&P Mid-Cap ETF2.73M3.25%-
Vanguard US Total Market Shares ETF2.69M3.20%-106.38K
Vanguard Total Stock Mkt Idx Inv2.64M3.14%-62.78K
Vanguard Small Cap Index2.04M2.43%-13.02K
T. Rowe Price US All-Cap Opp Eq Comp1.62M1.94%31.80K
T. Rowe Price All-Cap Opportunities Fund1.62M1.93%-
T. Rowe Price US All-Cap Opp Eq SMA1.32M1.57%-268.20K
Pioneer A1.31M1.55%-13.66K

Recent Insider Transactions


DateNameRoleActivityValue
Jun 11, 2025Keating Colleen Chief Executive OfficerSell$1.53M
Jun 11, 2025Keating Colleen Chief Executive OfficerSell$892.24K
Mar 10, 2025DUNAWAY CAMBRIA W-Sell$276.33K
Dec 05, 2024Bode William Div. President, U.S. FranchiseSell$464.77K
Nov 15, 2024Fitzgerald Thomas J III Chief Financial OfficerSell$1.56M

Insider Transactions Trends


DateBuySell
2025 Q4--
2025 Q3--
2025 Q2-2
2025 Q1-1
2024 Q4-5

PLNT Ownership FAQ


Who Owns Planet Fitness?

Planet Fitness shareholders are primarily institutional investors at 60.37%, followed by 0.37% insiders and 39.26% retail investors. The average institutional ownership in Planet Fitness's industry, Leisure Stocks , is 39.42%, which Planet Fitness exceeds.

Who owns the most shares of Planet Fitness?

Planet Fitness’s largest shareholders are Blackrock (10.28M shares, 11.84%), Blackrock funding, inc. /de (9.25M shares, 11.01%), and T. rowe price investment management (9.09M shares, 10.82%). Together, they hold 33.67% of Planet Fitness’s total shares outstanding.

Does Blackrock own Planet Fitness?

Yes, BlackRock owns 11.84% of Planet Fitness, totaling 10.28M shares as of Jun 2024. This represents 0.02% of BlackRock's total assets, with a market value of 756.65M$. In the last quarter, BlackRock decreased its holdings by -1.138M shares, a -9.96% change.

Who is Planet Fitness’s biggest shareholder by percentage of total assets invested?

Sea cliff partners management, lp is Planet Fitness’s biggest shareholder by percentage of total assets invested, with 8.34% of its assets in 210K Planet Fitness shares, valued at 21.8M$.

Who is the top mutual fund holder of Planet Fitness shares?

T. Rowe Price US Mid-Cap Growth Equity is the top mutual fund holder of Planet Fitness shares, with 3.76% of its total shares outstanding invested in 3.15M Planet Fitness shares.

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