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Purple Innovation (PRPL) Stock Forecast, Price Target & Predictions

OverviewRevenueOwnershipFinancialsChartTranscripts

PRPL Stock Forecast

Purple Innovation (PRPL) stock forecast, based on 14 Wall Street analysts, predicts a 12-month average price target of $2.87, with a high of $6.00 and a low of $1.10. This represents a 304.23% increase from the last price of $0.71.

- $1 $2 $3 $4 $5 $6 High: $6 Avg: $2.87 Low: $1.1 Last Closed Price: $0.71

PRPL Stock Rating

Purple Innovation stock's rating consensus is Hold, based on 14 Wall Street analysts. The breakdown includes 0 Strong Buy (0.00%), 5 Buy (35.71%), 8 Hold (57.14%), 1 Sell (7.14%), and 0 Strong Sell (0.00%).

Hold
Total 14 0 1 8 5 Strong Sell Sell Hold Buy Strong Buy

PRPL Price Target Upside V Benchmarks

TypeNameUpside
StockPurple Innovation304.23%
SectorConsumer Cyclical Stocks 12.30%
IndustryFurnishings, Fixtures & Appliances Stocks 14.14%

Price Target Trends

1M3M12M
# Anlaysts---
Avg Price Target---
Last Closing Price$0.71$0.71$0.71
Upside/Downside---
Ratings Trends
DateStrong BuyBuyHoldSellStrong SellTotal
Jan, 26-23--5
Dec, 25-23--5
Nov, 25-23--5
Oct, 25-23--5
Sep, 25-23--5
Analyst Price Target Forecasts
DateAnalystCompanyPrice TargetPrice when PublishedPrice Target/Price when PublishedPrice Target/Last Closing Price
Sep 04, 2024Seth BashamWedbush$1.10$1.11-0.90%54.93%
Aug 06, 2024Jeremy HamblinCraig-Hallum$1.50$1.1926.05%111.27%
Aug 06, 2024Seth BashamWedbush$1.75$1.1848.31%146.48%
Mar 13, 2024Jeremy HamblinCraig-Hallum$2.00$1.6620.48%181.69%
Mar 02, 2022Matt KorandaRoth Capital$6.00$6.65-9.77%745.07%
Analyst Rating Forecasts
DateCompanyPrevious RatingNew RatingRating Change
Sep 04, 2024WedbushOutperformNeutraldowngrade
Aug 23, 2024KeyBancOverweightOverweighthold
Aug 06, 2024Craig-HallumHoldHoldhold
Aug 06, 2024WedbushOutperformOutperformhold
Mar 13, 2024WedbushOutperformOutperformhold
Mar 13, 2024WedbushHoldHoldhold
Mar 21, 2023UBSNeutralNeutralhold
Nov 10, 2022Craig-HallumBuyupgrade

Financial Forecast

EPS Forecast

Dec 21 Dec 22 Dec 23 Dec 24 Dec 25 Dec 26 Dec 27 Dec 28
Dec 21Dec 22Dec 23Dec 24Dec 25Dec 26Dec 27Dec 28
Reported$0.06$-1.10$-1.17$-0.91----
Avg Forecast$-0.11$-0.33$-0.75$-0.48$-0.31$-0.16$-0.16$-0.12
High Forecast$-0.11$-0.32$-0.69$-0.45$-0.24$-0.14$-0.16$-0.12
Low Forecast$-0.12$-0.34$-0.79$-0.52$-0.41$-0.18$-0.17$-0.13
Surprise %-154.55%233.33%56.00%89.58%----

Revenue Forecast

$450M $510M $570M $630M $690M $750M Dec 21 Dec 22 Dec 23 Dec 24 Dec 25 Dec 26 Dec 27 Dec 28
Dec 21Dec 22Dec 23Dec 24Dec 25Dec 26Dec 27Dec 28
Reported$726.23M$575.69M$510.54M$487.88M----
Avg Forecast$718.68M$574.04M$514.72M$488.26M$496.84M$537.83M$550.46M$580.39M
High Forecast$735.91M$587.87M$518.22M$488.41M$505.47M$537.83M$569.59M$600.57M
Low Forecast$701.50M$564.94M$511.95M$488.11M$489.01M$537.83M$539.04M$568.35M
Surprise %1.05%0.29%-0.81%-0.08%----

Net Income Forecast

$-150M $-110M $-70M $-30M $10M $50M Dec 21 Dec 22 Dec 23 Dec 24 Dec 25 Dec 26 Dec 27 Dec 28
Dec 21Dec 22Dec 23Dec 24Dec 25Dec 26Dec 27Dec 28
Reported$3.11M$-89.93M$-120.76M$-97.90M----
Avg Forecast$-11.91M$-34.08M$-76.96M$-50.64M$-36.20M$-16.79M$-16.78M$-12.47M
High Forecast$-11.54M$-33.37M$-71.38M$-46.91M$-25.26M$-14.64M$-16.18M$-12.14M
Low Forecast$-12.28M$-35.14M$-82.54M$-54.37M$-42.48M$-18.94M$-17.38M$-13.04M
Surprise %-126.15%163.91%56.91%93.31%----

PRPL Forecast FAQ

Is Purple Innovation stock a buy?

Purple Innovation stock has a consensus rating of Hold, based on 14 Wall Street analysts. The rating breakdown includes 0 Strong Buy, 5 Buy, 8 Hold, 1 Sell, and 0 Strong Sell, reflecting a consensus that Purple Innovation is a neutral investment for most analysts.

What is Purple Innovation's price target?

Purple Innovation's price target, set by 14 Wall Street analysts, averages $2.87 over the next 12 months. The price target range spans from $1.1 at the low end to $6 at the high end, suggesting a potential 304.23% change from the previous closing price of $0.71.

How does Purple Innovation stock forecast compare to its benchmarks?

Purple Innovation's stock forecast shows a 304.23% upside, outperforming the average forecast for the consumer cyclical stocks sector (12.30%) and outperforming the furnishings, fixtures & appliances stocks industry (14.14%).

What is the breakdown of analyst ratings for Purple Innovation over the past three months?

  • January 2026: 0% Strong Buy, 40.00% Buy, 60.00% Hold, 0% Sell, 0% Strong Sell.
  • December 2025: 0% Strong Buy, 40.00% Buy, 60.00% Hold, 0% Sell, 0% Strong Sell.
  • November 2025: 0% Strong Buy, 40.00% Buy, 60.00% Hold, 0% Sell, 0% Strong Sell.

What is Purple Innovation’s EPS forecast?

Purple Innovation's average annual EPS forecast for its fiscal year ending in December 2025 is $-0.31, marking a -65.93% decrease from the reported $-0.91 in 2024. Estimates for the following years are $-0.16 in 2026, $-0.16 in 2027, and $-0.12 in 2028.

What is Purple Innovation’s revenue forecast?

Purple Innovation's average annual revenue forecast for its fiscal year ending in December 2025 is $496.84M, reflecting a 1.84% increase from the reported $487.88M in 2024. The forecast for 2026 is $537.83M, followed by $550.46M for 2027, and $580.4M for 2028.

What is Purple Innovation’s net income forecast?

Purple Innovation's net income forecast for the fiscal year ending in December 2025 stands at $-36.199M, representing a -63.02% decrease from the reported $-97.897M in 2024. Projections indicate $-16.787M in 2026, $-16.782M in 2027, and $-12.472M in 2028.