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Stitch Fix (SFIX) Revenue & Revenue Breakdown

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Stitch Fix Revenue Highlights

Latest Revenue (Y)

$1.27B

Latest Revenue (Q)

$325.02M

Main Segment (Y)

Upfront Styling Fee

Main Geography (Y)

Upfront Styling Fees And Exchanges

Stitch Fix Revenue by Period

Stitch Fix Revenue by Year

DateRevenueChange
2025-08-02$1.27B-5.26%
2024-08-03$1.34B-16.02%
2023-07-29$1.59B-21.08%
2022-07-30$2.02B-3.97%
2021-07-31$2.10B22.76%
2020-08-01$1.71B8.51%
2019-08-03$1.58B28.62%
2018-07-28$1.23B25.52%
2017-07-31$977.14M33.80%
2016-07-31$730.31M-

Stitch Fix generated $1.27B in revenue during NA 2025, up -5.26% compared to the previous quarter, and up 74.03% compared to the same period a year ago.

Stitch Fix Revenue by Quarter

DateRevenueChange
2025-05-03$325.02M4.14%
2025-02-01$312.11M-2.10%
2024-11-02$318.82M-0.23%
2024-08-03$319.55M-0.99%
2024-04-27$322.73M-2.32%
2024-01-27$330.40M-9.43%
2023-10-28$364.79M-2.93%
2023-07-29$375.80M-1.99%
2023-04-29$383.42M-4.29%
2023-01-28$400.62M-9.72%
2022-10-29$443.74M-7.92%
2022-07-30$481.90M-2.24%
2022-04-30$492.94M-4.60%
2022-01-29$516.72M-11.10%
2021-10-30$581.24M1.77%
2021-07-31$571.16M6.64%
2021-05-01$535.59M6.25%
2021-01-30$504.09M2.79%
2020-10-31$490.42M10.60%
2020-08-01$443.41M19.28%
2020-05-02$371.73M-17.72%
2020-02-01$451.78M1.57%
2019-11-02$444.81M2.93%
2019-08-03$432.15M5.69%
2019-04-27$408.89M10.43%
2019-01-26$370.28M1.10%
2018-10-27$366.24M15.06%
2018-07-28$318.30M0.49%
2018-04-28$316.74M7.04%
2018-01-27$295.91M0.12%
2017-10-28$295.56M14.43%
2017-07-31$258.29M5.39%
2017-04-30$245.07M3.07%
2017-01-31$237.78M0.75%
2016-10-31$236.00M-

Stitch Fix generated $325.02M in revenue during Q3 2025, up 4.14% compared to the previous quarter, and up 98.37% compared to the same period a year ago.

Stitch Fix Revenue Breakdown

Stitch Fix Revenue Breakdown by Product

Annual Revenue by Product

Product/ServiceAug 25Jul 18
Freestyle Orders$607.00K-
Upfront Styling Fee$4.84M-
Style Pass Annual Fees$3.29M$1.10M
Gift Card Liability$2.13M-
Upfront Styling Fees And Exchanges-$7.80M

Stitch Fix's latest annual revenue breakdown by segment (product or service), as of Aug 25: Upfront Styling Fee (44.52%), Style Pass Annual Fees (30.27%), Gift Card Liability (19.63%), and Freestyle Orders (5.58%).

Quarterly Revenue by Product

Product/ServiceMay 25Feb 25Nov 24Apr 23Jan 23Oct 22Jan 22Oct 21May 21Jan 21
Upfront Styling Fee$4.84M$4.84M$4.84M$8.34M$26.00K$8.29M$146.00K$11.62M-$9.11M
Gift Card Liability$1.33M$1.15M$743.00K$2.22M$584.00K$1.28M$565.00K$1.52M$357.00K$2.25M
Freestyle Orders$607.00K$607.00K$607.00K$1.16M-$1.16M-$2.34M--
Style Pass Annual Fees$2.69M$2.13M$1.50M$3.54M$761.00K$2.11M$539.00K$1.96M$777.00K$1.58M
Direct Orders---------$947.00K

Stitch Fix's latest quarterly revenue breakdown by segment (product or service), as of May 25: Upfront Styling Fee (51.11%), Style Pass Annual Fees (28.39%), Gift Card Liability (14.09%), and Freestyle Orders (6.41%).

Stitch Fix Revenue Breakdown by Country

Annual Revenue by Country

CountryJul 18
Style Pass Annual Fees$1.10M
Upfront Styling Fees And Exchanges$7.80M

Stitch Fix's latest annual revenue breakdown by geography, as of Jul 18: Upfront Styling Fees And Exchanges (87.64%), and Style Pass Annual Fees (12.36%).

Quarterly Revenue by Country

CountryJan 23Oct 22Jan 22Oct 21May 21Jan 21
Freestyle Orders-$1.16M-$2.34M--
Upfront Styling Fee$26.00K$8.29M$146.00K$11.62M-$9.11M
Style Pass Annual Fees$761.00K$2.11M$539.00K$1.96M$777.00K$1.58M
Gift Card Liability$584.00K$1.28M$565.00K$1.52M$357.00K$2.25M
Direct Orders-----$947.00K

Stitch Fix's latest quarterly revenue breakdown by geography, as of Jan 23: Style Pass Annual Fees (55.51%), Gift Card Liability (42.60%), and Upfront Styling Fee (1.90%).

Stitch Fix Peer Comparison by Revenue

TickerCompanyLast Year RevenueLast Quarter Revenue
CPSCooper-Standard$2.73T$705.97M
ZKHZKH Group$8.72B$1.86B
BALYBally's$2.45B$657.53M
HZOMarineMax$2.43B$657.16M
UXINUxin$2.06B$289.02M
MNROMonro$1.28B$301.04M
SFIXStitch Fix$1.27B$325.02M
SCVLShoe Carnival$1.20B$306.39M
MBUUMalibu Boats$829.03M$200.28M
GDENGolden Entertainment$666.82M$160.84M
OXMOxford Industries-$392.86M

SFIX Revenue FAQ

What is Stitch Fix’s yearly revenue?

Stitch Fix's yearly revenue for 2025 was $1.27B, representing a decrease of -5.26% compared to 2024. The company's yearly revenue for 2024 was $1.34B, representing a decrease of -16.02% compared to 2023. SFIX's yearly revenue for 2023 was $1.59B, representing a decrease of -21.08% compared to 2022.

What is Stitch Fix’s quarterly revenue?

Stitch Fix's quarterly revenue for Q3 2025 was $325.02M, a 4.14% increase from the previous quarter (Q2 2025), and a 0.71% increase year-over-year (Q3 2024). The company's quarterly revenue for Q2 2025 was $312.11M, a -2.10% decrease from the previous quarter (Q1 2025), and a -5.54% decrease year-over-year (Q2 2024). SFIX's quarterly revenue for Q1 2025 was $318.82M, a -0.23% decrease from the previous quarter (Q4 2024), and a -12.60% decrease year-over-year (Q1 2024).

What is Stitch Fix’s revenue growth rate?

Stitch Fix's revenue growth rate for the last 3 years (2023-2025) was -20.43%, and for the last 5 years (2021-2025) was -39.69%.

What are Stitch Fix’s revenue streams?

Stitch Fix's revenue streams in g 25 are Freestyle Orders, Upfront Styling Fee, Style Pass Annual Fees, and Gift Card Liability. Freestyle Orders generated $607K in revenue, accounting 5.58% of the company's total revenue Upfront Styling Fee generated $4.84M in revenue, accounting 44.52% of the company's total revenue Style Pass Annual Fees generated $3.29M in revenue, accounting 30.27% of the company's total revenue, up 199.36% year-over-year. Gift Card Liability generated $2.14M in revenue, accounting 19.63% of the company's total revenue

What is Stitch Fix’s main source of revenue?

For the fiscal year ending Aug 25, the largest source of revenue of Stitch Fix was Upfront Styling Fee. This segment made a revenue of $4.84M, representing 44.52% of the company's total revenue.