TrueCar Ownership | Who Owns TrueCar?

Overview Forecast RevenueFinancials Chart Transcripts

TrueCar Ownership Summary

TrueCar is owned by 73.53% institutional investors, 9.26% insiders, and 17.20% retail investors. Caledonia (private) investments pty is the largest institutional shareholder, holding 20.21% of TRUE shares. Vanguard US Total Market Shares ETF is the top mutual fund, with 2.95% of its assets in TrueCar shares.

TRUE Ownership Benchmark

Type	Name	% Inst	% Insiders	% Retail
Stock	TrueCar	73.53%	9.26%	17.20%
Sector	Communication Services Stocks	46.39%	16.16%	37.45%
Industry	Internet Content & Information Stocks	51.39%	16.47%	32.13%

Institutional Shareholders

Top Institutional Shareholders by Total Shares

Holder	Shares	% Holding	Value
Caledonia (private) investments pty	17.76M	20.21%	$33.74M
United services automobile association	7.96M	8.82%	$29.70M
Blackrock funding, inc. /de	6.98M	7.95%	$13.27M
Vanguard group	4.31M	4.77%	$16.07M
Cannell capital	3.84M	4.37%	$7.29M
Dimensional fund advisors lp	3.21M	3.55%	$11.96M
Acadian asset management	2.68M	3.05%	$5.09M
Renaissance	2.07M	2.30%	$7.74M
Geode capital management	1.93M	2.14%	$7.19M
State street	1.85M	2.04%	$6.89M

Top Institutional Shareholders by % of Total Assets

Holder	Shares	% Assets	Value
Cannell capital	3.84M	2.18%	$7.29M
Mill road capital management	1.72M	2.10%	$3.28M
United services automobile association	7.96M	0.97%	$29.70M
Caledonia (private) investments pty	17.76M	0.54%	$33.74M
Whetstone capital advisors	985.23K	0.53%	$1.87M
Connective capital management	208.45K	0.37%	$396.05K
State of wyoming	306.42K	0.15%	$1.14M
Prelude capital management	300.00K	0.06%	$570.00K
Noesis capital mangement	125.00K	0.04%	$237.50K
Renaissance	2.07M	0.01%	$7.74M

Top Buyers

Holder	Shares	% Assets	Change
Whetstone capital advisors	985.23K	0.53%	985.23K
Connective capital management	208.45K	0.37%	208.45K
Jpmorgan chase	321.38K	0.00%	170.47K
Noesis capital mangement	125.00K	0.04%	125.00K
Millennium management	112.54K	0.00%	112.54K

Top Sellers

Holder	Shares	% Assets	Change
Cannell capital	3.84M	2.18%	-759.27K
Blackrock funding, inc. /de	6.98M	0.00%	-374.43K
Raymond james financial	-	-	-249.46K
American century companies	-	-	-160.13K
Fuller & thaler asset management	-	-	-157.67K

New Positions

Holder	Shares	% Assets	Change	Value
Whetstone capital advisors	985.23K	0.53%	985.23K	$1.87M
Connective capital management	208.45K	0.37%	208.45K	$396.05K
Simplex trading	27.84K	0.00%	27.84K	$103.00K
Kapitalo investimentos ltda	18.29K	0.01%	18.29K	$34.74K
Aqr capital management	13.81K	0.00%	13.81K	$51.52K

Sold Out

Holder	Change
Rothschild investment	-40.00
Corecap advisors	-103.00
Capital performance advisors llp	-132.00
Coldstream capital management	-318.00
Public employees retirement system of ohio	-964.00

Institutional Ownership Trends

Date	Holdings	Change %	Shares	Change %	Ownership	Change %	Increased Position	Change %	Decreased Position	Change %
Jun 30, 2025	108	-1.82%	64,608,699	-2.69%	73	1.27%	47	2.17%	43	4.88%
Mar 31, 2025	108	-	66,127,201	-2.48%	75	1.34%	45	-19.64%	41	41.38%
Dec 31, 2024	64	-37.86%	41,172,591	-40.98%	45	0.76%	32	-31.91%	16	-42.86%
Sep 30, 2024	103	-	69,756,235	-4.13%	77	1.21%	47	-4.08%	28	-15.15%
Jun 30, 2024	103	0.98%	72,757,825	0.04%	79	1.25%	49	13.95%	33	-17.50%

Top Mutual Funds Shareholders

Holder	Shares	% Holding	Change
Vanguard US Total Market Shares ETF	2.57M	2.95%	-
Vanguard Total Stock Mkt Idx Inv	2.52M	2.85%	-55.50K
iShares Russell 2000 ETF	1.95M	2.20%	-37.06K
Vanguard Institutional Extnd Mkt Idx Tr	850.31K	0.96%	-387.46K
Fidelity Small Cap Index	828.01K	0.94%	-
Jacob Internet Inv	813.00K	0.92%	490.00K
iShares Russell 2000 Value ETF	737.75K	0.83%	547.00
DFA US Micro Cap I	486.42K	0.55%	-
State St Russell Sm/Mid Cp® Indx NL Cl C	477.63K	0.55%	-
State St Russell Sm/Mid Cp® Indx SL Cl I	477.63K	0.54%	-

Recent Insider Transactions

Date	Name	Role	Activity	Value
Aug 21, 2024	Swart Jeff	EVP, Gen. Counsel & Secretary	Sell	$56.30K
Mar 01, 2024	Swart Jeff	EVP, Gen. Counsel & Secretary	Sell	$51.97K
Feb 28, 2024	Swart Jeff	EVP, Gen. Counsel & Secretary	Sell	$49.18K
Feb 29, 2024	Swart Jeff	EVP, Gen. Counsel & Secretary	Sell	$51.82K
Feb 27, 2024	Swart Jeff	EVP, Gen. Counsel & Secretary	Sell	$48.74K

Insider Transactions Trends

Date	Buy	Sell
2025 Q3	-	-
2025 Q2	-	-
2025 Q1	-	-
2024 Q4	-	-
2024 Q3	-	1

TRUE Ownership FAQ

Who Owns TrueCar?

TrueCar shareholders are primarily institutional investors at 73.53%, followed by 9.26% insiders and 17.21% retail investors. The average institutional ownership in TrueCar's industry, Internet Content & Information Stocks , is 51.39%, which TrueCar exceeds.

Who owns the most shares of TrueCar?

TrueCar’s largest shareholders are Caledonia (private) investments pty (17.76M shares, 20.21%), United services automobile association (7.96M shares, 8.82%), and Blackrock funding, inc. /de (6.98M shares, 7.95%). Together, they hold 36.97% of TrueCar’s total shares outstanding.

Does Blackrock own TrueCar?

BlackRock is not among the top 10 institutional shareholders of TrueCar.

Who is TrueCar’s biggest shareholder by percentage of total assets invested?

Cannell capital is TrueCar’s biggest shareholder by percentage of total assets invested, with 2.18% of its assets in 3.84M TrueCar shares, valued at 7.29M$.

Who is the top mutual fund holder of TrueCar shares?

Vanguard US Total Market Shares ETF is the top mutual fund holder of TrueCar shares, with 2.95% of its total shares outstanding invested in 2.57M TrueCar shares.

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